Chinese Internet Buzzwords: Research on Network Languages in Internet Group Communication

The language of the internet, a concise and general form of language that focuses on content and public emotions, has emerged and received wide currency. This monograph is one of the first books to examine the language of the internet in the Chinese context, analyzing content and discourse since 2010. It reveals the mechanisms of generation, the cultural nature and political characteristics of the network language, analyzes the causes of its emergence and popularity, and highlights its social and academic significance. Research in the area is interdisciplinary, involving perspectives from Journalism and Communication Studies, Philosophy, Culture, Linguistics, and Sociology.

Format: Hardback
Length: 126 pages
Publication date: 19 October 2021
Publisher: Taylor & Francis Ltd

The internet has revolutionized the way we communicate, leading to a fragmented reading experience and a shift towards concise and general language that outlines the most important information. This language of the internet, known as web language, has emerged and gained widespread popularity. This monograph is one of the first to examine the language of the internet in the Chinese context. By analyzing content and discourse, the author explores Chinese website buzzwords since 2010. Through this analysis, she reveals the mechanisms of generation, the cultural nature, and political characteristics of the network language, analyzes the causes of its emergence and popularity, and highlights its social and academic significance. Moreover, the author argues that research in this area is interdisciplinary, drawing perspectives from Journalism and Communication Studies, Philosophy, Culture, Linguistics, and Sociology. This book is of interest to students and scholars of Communication Studies and Journalism, as well as Culture Studies.

Weight: 362g
Dimension: 164 x 241 x 18 (mm)
ISBN-13: 9781032040677