Communications Consultant's Foundation: Leveraging Public Relations Expertise for Personal and Client Success

This book prepares professionals and students to build dream careers, develop vital soft skills, and work remotely and independently. It covers the basics of positive, proactive, strategic communications, PR expertise, business imperatives, customer service, and the PR toolset. It offers sophisticated questions and challenges to ensure readers comprehend and grow.

Format: Paperback / softback
Length: 174 pages
Publication date: 27 September 2021
Publisher: Taylor & Francis Ltd

For all professionals and students who aspire to enhance their career prospects in the business world, this comprehensive guide prepares and positions them to build dream careers, equipping them with the essential education and guidance to develop vital soft skills and thrive in remote and independent work environments.

Upon establishing a solid foundation for personal professional communication, this book swiftly opens doors to exciting, inspiring, and highly sustainable business insights and opportunities. It immerses readers in the key realms of business success, exploring the full spectrum of essential communication practices. Through comprehensive exploration, readers gain valuable knowledge and trade skills, including:

• The fundamentals of positive, proactive, strategic communication for individuals and organizations
• Understanding the role of a PR expert in the creative industry and delivering exceptional work
• An introduction to essential business imperatives, covering creativity, strategy, leadership, management, marketing, and much more
• Comprehensive coverage of customer service and its various aspects
• Extensive exploration of the PR toolset and its practical application in real-world marketing scenarios

This book ensures that all instruction is delivered with sophisticated questions and challenges, providing readers with ample opportunities to comprehend and grow, step by step. By embracing the knowledge and skills presented in this book, professionals and students can unlock their full potential, navigate the complexities of the business world, and achieve their career aspirations.

Weight: 278g
Dimension: 151 x 229 x 18 (mm)
ISBN-13: 9781032012674