Contemporary Strategic Chinese American Business Negotiations and Market Entry

This book is a comprehensive guide for Chinese/American cross-cultural negotiations, constructed by professionals living and working in China. It focuses on China market entry and negotiations, which require extensive research and understanding of how business is managed, the China market, and negotiating all elements of market entry and ongoing business. Research into data, theory, and perceptual cultural differences between firms adds magnitude to the China overall business strategy.

Format: Hardback
Length: 556 pages
Publication date: 02 January 2023
Publisher: Springer Verlag, Singapore

This comprehensive book serves as a valuable resource for professionals engaging in Chinese/American cross-cultural negotiations. It has been meticulously crafted and compiled by experts with extensive experience living and working in China. Extensive research, including personal interviews, surveys, case studies, face-to-face negotiations, and consulting, has been combined with a wealth of international business knowledge to create this invaluable guide.

The book has two primary focuses: China market entry and negotiations. Both China and the United States are vast, complex markets with distinct histories and cultures. Successful market entry in China requires a deep understanding of the intricately interconnected aspects of managing business in China, comprehending the Chinese market, and navigating all aspects of market entry and ongoing business negotiations.

To thrive in China, businesses must address these challenges through tangible and actionable activities. Conducting thorough research on data, theory, and perceptual cultural differences between the firm and its Chinese counterparts adds significant depth to the overall business strategy in China. Moreover, mandatory and essential negotiations are crucial to the success of any business venture in the country.

This book offers a comprehensive framework for navigating the complexities of Chinese/American cross-cultural negotiations. It provides practical insights and strategies to help professionals overcome cultural barriers, build effective relationships, and achieve mutually beneficial outcomes. Whether you are a business executive, entrepreneur, or diplomat, this book will be an invaluable tool for your cross-cultural endeavors in China.

Weight: 883g
Dimension: 210 x 148 (mm)
ISBN-13: 9789811969850
Edition number: 1st ed. 2023