Content Production for Digital Media: An Introduction

This book provides an introduction to digital media content production, exploring the kinds of content produced in journalism, public relations, and marketing, and addressing the legal and ethical issues that content producers face. It also contains interviews with media professionals and quizzes to consolidate knowledge.

Format: Paperback / softback
Length: 159 pages
Publication date: 12 February 2023
Publisher: Springer Verlag, Singapore

This comprehensive book delves into the realm of digital media content production in the twenty-first century, offering a comprehensive introduction to the diverse practices and techniques employed in this field. It explores the various forms of content creation that are integral to professions such as journalism, public relations, and marketing, providing a deep understanding of the creative processes involved.

The book goes beyond mere theoretical discussions and provides practical insights into content moderation, addressing the legal and ethical challenges that content producers encounter. It offers valuable strategies for managing these issues effectively, ensuring that content is both compliant with relevant regulations and ethically sound.

In addition to its theoretical foundations, the book features captivating interviews with renowned media professionals, offering invaluable perspectives and anecdotes from the frontlines of the industry. These interviews not only enrich the reader's understanding of the challenges and opportunities in digital media content production but also provide a glimpse into the careers and experiences of these experts.

To reinforce the learning process, the book includes comprehensive quizzes that allow readers to test their knowledge and consolidate the information they have acquired throughout each chapter. These quizzes not only assess comprehension but also promote active engagement with the material, encouraging a deeper understanding and retention of the key concepts.

Whether you are a aspiring content creator, a professional seeking to enhance your skills, or simply interested in exploring the dynamic world of digital media content production, this book is an essential resource. It provides a comprehensive roadmap for navigating the complexities of the industry, equipping you with the knowledge and tools necessary to succeed in this rapidly evolving field.

Dimension: 235 x 155 (mm)
ISBN-13: 9789811696886
Edition number: 1st ed. 2022