Contextual Strategic Entrepreneurship: Perspectives on Regional Contexts, Social Elements, and Entrepreneurial Competitiveness

This edited volume explores the contextual nature of strategic entrepreneurship, highlighting how entrepreneurial strategies vary across countries, societies, and ecosystems. It discusses emerging issues such as barriers to strategic entrepreneurship, entrepreneurial resource-based view, mixed embeddedness, social media marketing, competitiveness in small enterprises, strategic learning, and the triple helix approach to university-business-government strategic cooperation.

Format: Paperback / softback
Length: 192 pages
Publication date: 08 December 2022
Publisher: Springer Nature Switzerland AG

This edited volume delves into the intricate realm of strategic entrepreneurship, exploring the contextual essence of this dynamic field. It unfolds the concept of context in strategic entrepreneurship, showcasing the diverse entrepreneurial strategies across different countries, societies, and entrepreneurial ecosystems. Comprising chapters authored by esteemed global experts in strategic entrepreneurship research, the book addresses emerging issues and trends within the field, including barriers to strategic entrepreneurship, the entrepreneurial resource-based view, mixed embeddedness, social media marketing, competitiveness in small enterprises, strategic learning, and the triple helix approach to university-business-government strategic cooperation. Asserting that strategic decisions, planning, and formulations are profoundly influenced by the surrounding context, this volume makes a significant contribution to the ongoing discourse on strategic entrepreneurship. By providing a comprehensive understanding of the contextual factors that shape entrepreneurial strategies, it equips readers with the tools necessary to navigate the complexities of this field and achieve sustainable success.

Weight: 320g
Dimension: 235 x 155 (mm)
ISBN-13: 9783030860301
Edition number: 1st ed. 2022