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Svetla T. Marinova

Covid-19 and International Business: Change of Era

Covid-19 and International Business: Change of Era

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The Covid-19 pandemic has caused a crisis in international business, leading to a change of era. This book explores how governments have dealt with the pandemic and the impacts on businesses, including disrupted operations and responses. It offers a multidimensional interpretation of the effects on international business theory and practice, aimed at scholars, students, and managers.

Format: Paperback / softback
Length: 390 pages
Publication date: 01 August 2022
Publisher: Taylor & Francis Ltd


The Covid-19 pandemic has brought about a global crisis that has unfolded rapidly and simultaneously, marking a significant turning point in the world of international business. As a pivotal moment, it has sparked a transformative era that has impacted the operations and responses of businesses worldwide. This book serves as a comprehensive exploration of how governments have navigated the pandemic and its far-reaching consequences on international trade. It also delves into the disruptions caused by the unprecedented threat to global interconnectedness, highlighting the strategies employed by businesses to adapt and survive in this challenging environment.

The book examines the multifaceted effects of Covid-19 on international business, encompassing a range of factors that have disrupted globalization and paved the way for a new era. It explores the simultaneous occurrence of decoupling of technological, production, and knowledge flows, as well as the stimulating aspects that have emerged from these disruptions. Furthermore, the book provides a strategic response on the business, industry, and state levels, highlighting the critical role of governments and businesses in navigating the pandemic's challenges.

Comprising thirty chapters, this book offers a multidimensional interpretation of the impacts of Covid-19 on international business theory and practice. Drawing upon the latest state of knowledge in the field, it is tailored to serve the needs of international business audiences, including scholars, students, and managers who require a deeper understanding of the nature, scope, and scale of the pandemic's effects on global trade.

In conclusion, the Covid-19 pandemic has presented a unique set of challenges and opportunities for international business. This book serves as a valuable resource for scholars, students, and managers seeking to navigate the complexities of this global crisis and prepare for the future. By examining the impacts of Covid-19 on international business, it provides insights into the changing landscape of global trade and offers strategies for businesses to adapt and thrive in the post-pandemic era.

Weight: 770g
Dimension: 229 x 152 (mm)
ISBN-13: 9780367623289

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