Cranswick on Camaro 1967-81

Chevrolet was number one in the sales race, but in 1964, Ford came up with the Mustang. Chevrolet had a solution called the Camaro, which was so far in front of Mustang that Henry needed binoculars to see the Z28's taillights. Camaro was part of the speed shop scene and modified by the most famous names of the muscle car era. With the fuel crisis, insurance, and inflation, America sought a new kind of coupe, and the Bowtie boys even outsold Mustang, with the Z28 having the upper hand in the Chevrolet versus Ford rivalry.

Format: Hardback
Length: 160 pages
Publication date: 17 May 2021
Publisher: Veloce Publishing Ltd

Chevrolet's Dominance in Sales Race:
Chevrolet had established itself as the undisputed leader in the sales race, offering a wide range of vehicles that catered to diverse needs and preferences. If you needed a car, chances were high that Chevrolet made it. However, in 1964, a challenge emerged. A guy named Henry at Ford came up with a car called the Mustang, which gained significant popularity and attention.

Chevrolet's Response: The Camaro:
Undeterred by Ford's Mustang, Chevrolet had a solution in the form of the Camaro. The Camaro was a sleek and powerful car that was designed to compete with the Mustang head-to-head. It was a symbol of Chevrolet's determination to remain at the top of the sales race.

The Importance of Racing:
In the world of racing, where speed and agility were paramount, the starting position on lap one was not as crucial as your position when the checkered flag fell. By 1981, the Camaro had established such a significant lead over the Mustang that Henry needed binoculars to see the Z28's taillights from his vantage point.

Camaro's Place in the Speed Shop Scene:
The Camaro was not just a car for the race track; it was also a part of the speed shop scene. It was modified by the most famous names of the muscle car era, adding to its allure and popularity. The Camaro was a symbol of power, performance, and customization, appealing to car enthusiasts who wanted to personalize their vehicles.

Chevrolet's Global Dominance:
Chevrolet's pony left no stone unturned, inside and outside America. With the fuel crisis, insurance, and inflation, America sought a new kind of coupe that was both stylish and practical. The Bowtie boys, including the Camaro, were able to outsell Mustang, with the Z28 model having the upper hand in the Chevrolet versus Ford rivalry.

The Camaro's Versatility:
The Camaro was not just a coupe; it was available in different body styles, including sedans and convertibles. This versatility made it appealing to a wide range of customers, from sports car enthusiasts to families looking for a practical and stylish vehicle.

The Corvette's Reign as King of American Sportscars:
While the Camaro was a dedicated coupe, the Corvette was considered the King of American Sportscars. The Corvette was a sleek and powerful car that combined performance with luxury. It was a symbol of American engineering and craftsmanship.

The Hugger's Place as Prince of Ponies:
In conclusion, the Camaro was a remarkable car that played a significant role in Chevrolet's dominance in the sales race. It was a symbol of power, performance, and customization, appealing to car enthusiasts worldwide. While the Mustang posed a challenge, the Camaro's versatility and dedication to excellence helped it to outsell its rival. In the world of racing, the Camaro's performance was unmatched, and it continued to be a favorite among car enthusiasts. As for the Corvette, it remained the King of American Sportscars, a testament to Chevrolet's commitment to creating exceptional vehicles.

Weight: 960g
Dimension: 214 x 259 x 22 (mm)
ISBN-13: 9781787116689