Creative Industries in India

This book explores the economic and cultural relevance of the creative industries in India, which has a rich cultural heritage and a young demographic. It contains the most sophisticated and comprehensive mappings of CI in India, as well as case studies that illustrate the growth of CI, its intersections with caste and gender, and the challenges in safeguarding and harnessing creative industry assets to promote sustainable development and social change.

Format: Hardback
Length: 360 pages
Publication date: 28 October 2022
Publisher: Taylor & Francis Ltd

As digitalization intersects with local traditions, there exists a remarkable opportunity for the creative industries (CI) to foster economic and social development in middle- and low-income countries. This comprehensive book delves into the economic and cultural significance of these industries in India, a nation with a rich cultural heritage and a rapidly evolving socio-economic landscape. It offers insightful mappings of CI in India, providing the most up-to-date and comprehensive account to date. Furthermore, the book features numerous case studies that shed light on the growth of CI in India, its intersections with caste and gender, the pivotal role of handloom, handicraft, and other local practices within communities, as well as the specific challenges associated with safeguarding and harnessing various creative industry assets to promote sustainable development and social change.

Packed with empirical data, this book is a must-read for scholars and researchers in the fields of cultural studies, economics, history, social work, development studies, media studies, and South Asian studies. It provides valuable insights into the dynamics of CI in India and its potential to drive positive change in society.

Weight: 860g
Dimension: 234 x 156 (mm)
ISBN-13: 9780367615031