Creativity

The perception of creativity has changed from being associated with mad geniuses to being expected in and around us. Jan Løhmann Stephensen provides a historical and contemporary view of creativity and argues that it is a collective and dynamic process in flux, rather than a finished product with a set endpoint and sole creator.

Format: Paperback / softback
Length: 60 pages
Publication date: 12 October 2022
Publisher: Johns Hopkins University Press

Creativity was once perceived as the domain of exceptional individuals, those with troubled minds, and avant-garde eccentrics. However, our contemporary understanding has shifted significantly. We now anticipate encountering creativity in various contexts and environments. The question arises: why has this transformation occurred? In his book "Creativity," Jan Løhmann Stephensen offers a comprehensive historical and contemporary exploration of creativity, shedding light on its multifaceted nature. He challenges the notion that creativity is always the solution to every problem, emphasizing that it is not a fixed entity but rather a dynamic and evolving process. Through a meticulous examination of the creative processes of artists across different eras, Løhmann Stephensen develops a novel theory of creativity that recognizes it as a collective and dynamic endeavor, constantly in flux. He argues that creativity is not the product of a single individual but rather the result of a collective effort, shaped by various factors such as cultural influences, social interactions, and personal experiences.

Furthermore, Løhmann Stephensen cautions against the commercialization of creativity in the twenty-first century. He argues that the emphasis placed on creativity by employers has distorted its original meaning and transformed it into a ubiquitous economic commodity. This commodification has led to a narrow definition of creativity, focusing solely on the production of marketable products and services. As a result, the true essence of creativity, which encompasses exploration, innovation, and self-expression, has been overshadowed.

In conclusion, "Creativity" by Jan Løhmann Stephensen provides a thought-provoking exploration of our changing perception of creativity. It challenges the notion that creativity is solely the domain of exceptional individuals and emphasizes its collective and dynamic nature. By exploring the creative processes of artists across different eras, Løhmann Stephensen offers a novel theory of creativity that recognizes its multifaceted nature and its potential for personal and societal growth. However, he also warns against the commercialization of creativity, which can lead to a narrow and superficial understanding of this vital human trait.

Weight: 68g
Dimension: 180 x 112 (mm)
ISBN-13: 9781421444789