James Yeku
Cultural Netizenship: Social Media, Popular Culture, and Performance in Nigeria
Cultural Netizenship: Social Media, Popular Culture, and Performance in Nigeria
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- More about Cultural Netizenship: Social Media, Popular Culture, and Performance in Nigeria
Cultural Netizenship explores the cultural politics of protest selfies, Nollywood-derived memes and GIFs, hashtags, and political cartoons as visual texts for postcolonial studies, and examines how digital subjects in Nigeria deconstruct state power through performed popular culture on social media.
Format: Paperback / softback
Length: 292 pages
Publication date: 03 May 2022
Publisher: Indiana University Press
James Yékú's concept of cultural netizenship offers a unique perspective on how individuals engage with the social web and express their counter-hegemonic identities through viral popular images. By exploring the cultural politics of protest selfies, Nollywood-derived memes and GIFs, hashtags, and political cartoons, Yékú demonstrates how digital subjects in Nigeria, a nation with one of the most vibrant digital spheres in Africa, deconstruct state power through performed popular culture on social media. Through the lens of cultural netizenship, we can see how the digital everyday is indexed by the affordances of the participatory web, creating new digital genres of popular and visual expressions that reflect the complex dynamics of postcolonialism and globalization.
Weight: 448g
Dimension: 153 x 227 x 21 (mm)
ISBN-13: 9780253060495
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