Culture Figures explores the role of rhetoric and persuasion in cultural anthropology, highlighting how meanings and misunderstandings are shaped through textual rhetoric. It covers classical monographs and recent texts in the field.

Format: Hardback
Length: 224 pages
Publication date: 01 June 2024
Publisher: Berghahn Books

Ethnographic research, anthropological theory, and the understanding of the objects of inquiry are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the disciplines self-understanding. It focuses on how understandings of ‘culture and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society.

Ethnographic Research, Anthropological Theory, and the Understanding of the Objects of Inquiry

Ethnographic research, anthropological theory, and the understanding of the objects of inquiry are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the disciplines self-understanding. It focuses on how understandings of ‘culture and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society.

Figuration and Techniques of Persuasion

Ethnographic research, anthropological theory, and the understanding of the objects of inquiry are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the disciplines self-understanding. It focuses on how understandings of ‘culture and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society.

Descriptive Ethnography and Theoretical Texts

Ethnographic research, anthropological theory, and the understanding of the objects of inquiry are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the disciplines self-understanding. It focuses on how understandings of ‘culture and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society.

Rhetoric and Rhetoricity in Cultural Anthropology

Ethnographic research, anthropological theory, and the understanding of the objects of inquiry are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the disciplines self-understanding. It focuses on how understandings of ‘culture and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society.

Processes of Using Tropes and Modes of Persuasion

Ethnographic research, anthropological theory, and the understanding of the objects of inquiry are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the disciplines self-understanding. It focuses on how understandings of ‘culture and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society.

Meaning and Misunderstanding in Society

Ethnographic research, anthropological theory, and the understanding of the objects of inquiry are co-created through figuration (using tropes and rhetorical figures) and techniques of persuasion. Delving into descriptive ethnography and theoretical texts spanning across classical monographs and recent texts in cultural anthropology, Culture Figures places rhetoric and rhetoricity as central to the disciplines self-understanding. It focuses on how understandings of ‘culture and social life are shaped and conveyed in cultural anthropology through textual rhetoric. The book demonstrates how processes of using tropes and modes of persuasion underlie the creation of meanings or misunderstandings in society.

Dimension: 229 x 152 (mm)
ISBN-13: 9781805395393