Adyl Aliekperov
Customer Experience Model
Customer Experience Model
YOU SAVE £4.00
- Condition: Brand new
- UK Delivery times: Usually arrives within 2 - 3 working days
- UK Shipping: Fee starts at £2.39. Subject to product weight & dimension
Couldn't load pickup availability
Excellent- More about Customer Experience Model
The Customer Experience Model (CXM) is a practical approach to developing a competitive customer experience (CX) that creates value for customers and stakeholders, generating profit and building conditions for further development. It combines academic research and real-world applications, providing a framework for readers to understand and utilize to implement improvements. It also discusses the role of a leader in forming an effective customer experience and how to plan and measure its effectiveness.
Format: Hardback
Length: 110 pages
Publication date: 02 October 2020
Publisher: Taylor & Francis Ltd
For any company, it is essential to define the most efficient marketing concept to create a competitive customer experience (CX) that drives sustained development. This research aims to develop a comprehensive and practical approach to customer experience (CX) development, known as the Customer Experience Model (CXM). By implementing the CXM, companies can create value for their customers and key stakeholders, ultimately generating the necessary profit and fostering conditions for further growth.
The Customer Experience Model strikes a balance between academic research and real-world applications, providing a framework that readers can comprehend and apply to enhance their companies. This work delves into the formation of concepts such as systems thinking, learning organization, and the Lewinian Experiential Learning Cycle in customer experience development. It also highlights the crucial role of leaders in shaping effective customer experiences. Furthermore, readers will gain insights into how to plan and measure the effectiveness of customer experiences.
The Customer Experience Model represents the most current knowledge on the subject and appeals to a wide range of audiences, including business school students, advanced-level university students, academics, reflective practitioners in leadership, organizational studies, marketing, and strategic management, as well as consulting professionals.
Weight: 264g
Dimension: 144 x 222 x 13 (mm)
ISBN-13: 9780367478254
This item can be found in:
UK and International shipping information
UK and International shipping information
UK Delivery and returns information:
- Delivery within 2 - 3 days when ordering in the UK.
- Shipping fee for UK customers from £2.39. Fully tracked shipping service available.
- Returns policy: Return within 30 days of receipt for full refund.
International deliveries:
Shulph Ink now ships to Australia, Belgium, Canada, France, Germany, Ireland, Italy, India, Luxembourg Saudi Arabia, Singapore, Spain, Netherlands, New Zealand, United Arab Emirates, United States of America.
- Delivery times: within 5 - 10 days for international orders.
- Shipping fee: charges vary for overseas orders. Only tracked services are available for most international orders. Some countries have untracked shipping options.
- Customs charges: If ordering to addresses outside the United Kingdom, you may or may not incur additional customs and duties fees during local delivery.
