Dieter Lederer
Der Change-Code: Wie Menschen sich fur Veranderungen begeistern und Unternehmen damit gewinnen
Der Change-Code: Wie Menschen sich fur Veranderungen begeistern und Unternehmen damit gewinnen
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- More about Der Change-Code: Wie Menschen sich fur Veranderungen begeistern und Unternehmen damit gewinnen
Fakten und Emotionen beeinflussen den Erfolg von Change-Programmen in Unternehmen. Dieses Buch bietet eine einfache Lösung: Fokussieren Sie sich auf das, was Menschen brauchen, um sich für Wandel zu begeistern, um konsequente Veränderungen zu erzielen.
Format: Hardback
Length: 272 pages
Publication date: 09 March 2022
Publisher: Wiley-VCH Verlag GmbH
Facts trigger thoughts, emotions drive actions. This timeless quote remains unchanged for years: Three-quarters of all change initiatives in companies fail. They don't deliver on their promises. As a result, resources, motivation, and competitiveness decline.
It's clear that this cannot continue. Faced with immense challenges and disruptions, it's high time to end the futile pursuit of change.
How does this work? This book reveals the simple solution: Focus on what people need to become passionate about change. Only then will they take action. Only then will they trust a new entrepreneurial direction and implement it powerfully.
This comprehensive handbook of human-oriented change and transformation.
Weight: 438g
Dimension: 219 x 148 x 25 (mm)
ISBN-13: 9783527511075
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