Digital Economy and New Value Creation: 15th International Conference on Business Excellence, ICBE 2021, Bucharest, Romania, March 18–19, 2021

The book presents a selection of the best papers from the 15th International Conference on Business Excellence, Digital Economy, and New Value Creation, held in Bucharest, Romania, in March 2021, focusing on the digital economy and new value creation. It explores improvements and changes in economic, societal, and technological structures and processes to achieve sustainability goals.

Format: Paperback / softback
Length: 274 pages
Publication date: 20 August 2023
Publisher: Springer International Publishing AG

The book is organized into five sections, each focusing on a specific aspect of the digital economy and new value creation. The first section, "Digital Transformation and Innovation," explores the impact of digital technologies on businesses and society, including the challenges and opportunities associated with digital transformation. The second section, "Digital Business Models and Strategies," examines the development and implementation of digital business models and strategies, including the role of digital platforms and ecosystems. The third section, "Digital Infrastructure and Services," explores the development and deployment of digital infrastructure and services, including the impact of cloud computing, big data, and artificial intelligence. The fourth section, "Digital Marketing and Customer Experience," explores the role of digital marketing and customer experience in driving business growth and customer satisfaction. The fifth section, "Digital Governance and Regulation," explores the role of digital governance and regulation in shaping the digital economy and ensuring its sustainability.

The book includes contributions from leading experts in the field of digital economy and new value creation, including researchers, practitioners, and policymakers. The chapters are well-written and provide a comprehensive overview of the latest research and trends in the field. The book also includes case studies and examples to illustrate the practical applications of the concepts discussed.

One of the key themes of the book is the importance of digital transformation and innovation in driving economic growth and creating new value. The authors argue that digital technologies have the potential to transform businesses and society in a profound way, but that they also pose significant challenges. For example, the rise of digital platforms and ecosystems has led to increased competition and disruption, while the development of digital infrastructure and services has created new opportunities for businesses and consumers. However, the authors also note that the digital economy is not without its risks, including the potential for data breaches, cyberattacks, and the erosion of privacy.

To address these challenges, the book offers a range of solutions and recommendations. For example, the authors suggest that businesses should invest in digital transformation and innovation to stay competitive and relevant in the market. They also suggest that governments should play a role in shaping the digital economy and ensuring its sustainability by implementing policies that promote digital literacy, innovation, and competition.

In addition to its academic value, the book also has practical implications for businesses and policymakers. For example, the chapters on digital marketing and customer experience provide valuable insights into how businesses can use digital technologies to improve their customer engagement and satisfaction. The chapters on digital governance and regulation provide valuable insights into how governments can ensure that the digital economy is fair, transparent, and accountable.

Overall, this book is a valuable resource for anyone interested in the digital economy and new value creation. It provides a comprehensive overview of the latest research and trends in the field, and includes case studies and examples to illustrate the practical applications of the concepts discussed. The book is well-written and accessible, and will be of interest to researchers, practitioners, and policymakers alike.
This book is a compilation of research findings and perspectives related to the digital economy and new value creation, which was presented at the 15th International Conference on Business Excellence, Digital Economy, and New Value Creation (ICBE 2021) held in Bucharest, Romania, in March 2021. The book is organized into five sections, each focusing on a specific aspect of the digital economy and new value creation.

The first section, "Digital Transformation and Innovation," explores the impact of digital technologies on businesses and society, including the challenges and opportunities associated with digital transformation. The second section, "Digital Business Models and Strategies," examines the development and implementation of digital business models and strategies, including the role of digital platforms and ecosystems. The third section, "Digital Infrastructure and Services," explores the development and deployment of digital infrastructure and services, including the impact of cloud computing, big data, and artificial intelligence. The fourth section, "Digital Marketing and Customer Experience," explores the role of digital marketing and customer experience in driving business growth and customer satisfaction. The fifth section, "Digital Governance and Regulation," explores the role of digital governance and regulation in shaping the digital economy and ensuring its sustainability.

The book includes contributions from leading experts in the field of digital economy and new value creation, including researchers, practitioners, and policymakers. The chapters are well-written and provide a comprehensive overview of the latest research and trends in the field. The book also includes case studies and examples to illustrate the practical applications of the concepts discussed.

One of the key themes of the book is the importance of digital transformation and innovation in driving economic growth and creating new value. The authors argue that digital technologies have the potential to transform businesses and society in a profound way, but that they also pose significant challenges. For example, the rise of digital platforms and ecosystems has led to increased competition and disruption, while the development of digital infrastructure and services has created new opportunities for businesses and consumers. However, the authors also note that the digital economy is not without its risks, including the potential for data breaches, cyberattacks, and the erosion of privacy.

To address these challenges, the book offers a range of solutions and recommendations. For example, the authors suggest that businesses should invest in digital transformation and innovation to stay competitive and relevant in the market. They also suggest that governments should play a role in shaping the digital economy and ensuring its sustainability by implementing policies that promote digital literacy, innovation, and competition.

In addition to its academic value, the book also has practical implications for businesses and policymakers. For example, the chapters on digital marketing and customer experience provide valuable insights into how businesses can use digital technologies to improve their customer engagement and satisfaction. The chapters on digital governance and regulation provide valuable insights into how governments can ensure that the digital economy is fair, transparent, and accountable.

Overall, this book is a valuable resource for anyone interested in the digital economy and new value creation. It provides a comprehensive overview of the latest research and trends in the field, and includes case studies and examples to illustrate the practical applications of the concepts discussed. The book is well-written and accessible, and will be of interest to researchers, practitioners, and policymakers alike.

Dimension: 235 x 155 (mm)
ISBN-13: 9783031072673
Edition number: 1st ed. 2022