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Stuart M.McManus

Empire of Eloquence: The Classical Rhetorical Tradition in Colonial Latin America and the Iberian World

Empire of Eloquence: The Classical Rhetorical Tradition in Colonial Latin America and the Iberian World

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  • More about Empire of Eloquence: The Classical Rhetorical Tradition in Colonial Latin America and the Iberian World

The global reach of the Spanish and Portuguese empires led to a flourishing of the classical rhetorical tradition in various parts of the early modern world, particularly in the Iberian world. This tradition contributed to the ideological coherence and equilibrium of the region, providing important occasions for persuasion, legitimacy, and confrontation. Stuart M. McManus' book, Empire of Eloquence, explores this tradition through archival collections in thirteen countries and its influence on public speaking in non-European languages.

Format: Hardback
Length: 320 pages
Publication date: 08 April 2021
Publisher: Cambridge University Press


The expansive influence of the Spanish and Portuguese empires sparked a remarkable resurgence of the classical rhetorical tradition across diverse regions of the early modern world. In his groundbreaking work, "Empire of Eloquence," Stuart M. McManus explores this tradition as a vital component of a broader European, American, Asian, and African renaissance. Spanning the sixteenth to early nineteenth centuries, the book argues that the classical rhetorical tradition played a crucial role in shaping the ideological unity and stability of the early modern Iberian world. It provided valuable platforms for persuasion, legitimacy, and potential confrontations. Drawing upon extensive archival resources from thirteen countries, McManus contextualizes these developments within the framework of civic, religious, and institutional rituals attended by a diverse multiethnic population, including those in the Iberian world and beyond. He demonstrates how these rituals influenced public speaking in non-European languages such as Konkani and Chinese. This comprehensive study sheds new light on the intricate interplay between rhetoric, power, and cultural exchange in the early modern world, offering a rich and nuanced understanding of the classical rhetorical tradition's global significance.

Weight: 598g
Dimension: 158 x 235 x 27 (mm)
ISBN-13: 9781108830164

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