Evaluation and Measurement in Health Promotion

Evaluation and Measurement in Health Promotion is a comprehensive guide to data collection, analysis, and reporting for the health promotion field. It provides a rigorous approach to the health promotion process, its concrete impact in the world, and the evaluation of its outcomes. The book covers topics such as evaluation planning, measurement/instrument development, reliability/validity assessment, evaluation design, approaches to qualitative evaluation, data analysis/interpretation, and report writing. It is a valuable resource for those looking for a framework to approach the goals of health promotion, including those taking the CHES, MCHES, or CPH exams.

Format: Paperback / softback
Length: 336 pages
Publication date: 04 May 2023
Publisher: John Wiley & Sons Inc

Evaluation and Measurement in Health Promotion is a comprehensive guide for current and future health promoters seeking to adopt a data-driven approach to decision-making. By providing a thorough and accessible introduction to data collection, analysis, and reporting, this book empowers professionals to create innovative health programs rooted in measurable facts. The book covers both the measurement and evaluation stages, ensuring that health programs are continuously evaluated and improved upon.

The result is a comprehensive model that takes a rigorous approach to the health promotion process, its concrete impact on the world, and the evaluation of its outcomes. Topics covered include evaluation planning, measurement/instrument development, reliability/validity assessment, evaluation design, approaches to qualitative evaluation, data analysis/interpretation, and report writing.

Health promotion is a vital field that plays a crucial role in improving community health and preventing disease. By addressing behavioral and social determinants of health, health promoters empower individuals and communities to take control of their health and well-being. This book is particularly valuable for those seeking a framework to approach the goals of health promotion, including those taking the CHES, MCHES, or CPH exams.

The book offers a straightforward approach to the field, providing practical tools and techniques for developing rigorous instruments for measuring various types of outcomes in health promotion programs. It also assesses the reliability and validity of evaluation instruments, addressing measurement errors and ensuring accurate data collection. Through quantitative analysis and qualitative data analysis, professionals can gain insights into the effectiveness of health promotion programs and develop evidence-based strategies for improvement.

Moreover, the book includes practical tools and resources that health promoters can use to implement evaluation and measurement strategies effectively. These tools include checklists, templates, and case studies, which help professionals navigate the evaluation process and apply their knowledge to real-world scenarios.

In conclusion, Evaluation and Measurement in Health Promotion is a valuable resource for health promoters, educators, and researchers seeking to advance the field of health promotion. By providing a comprehensive and accessible introduction to data collection, analysis, and reporting, this book empowers professionals to create effective and sustainable health programs that make a positive impact on the health and well-being of individuals and communities.

Weight: 635g
Dimension: 274 x 213 x 20 (mm)
ISBN-13: 9781119908661