Everyday Media Literacy: An Analog Guide for Your Digital Life

A textbook for students that provides a critical and mindful approach to media consumption and creation,with updated examples and resources for modern media environments.

Format: Paperback / softback
Length: 294 pages
Publication date: 17 October 2023
Publisher: Taylor & Francis Ltd

Guiding Students to Critical Media Consumption and Creation



This comprehensive guide is designed to empower students with the knowledge and skills they need to consume and create media intentionally and critically, placing a significant emphasis on helping consumers navigate their daily media use mindfully.



The book offers a wealth of engaging activities that facilitate students' learning of key concepts and encourage them to critically evaluate their own media consumption. Additionally, it provides access to supplementary pedagogical materials online, further enhancing the learning experience.



In this newly updated edition, readers will find a plethora of fresh examples, captivating graphics, and comprehensive sections covering audience segmentation, the business of media, and diversity. These additions ensure that the guide remains relevant and up-to-date, equipping students with the latest insights and tools to navigate the ever-evolving media landscape.



By embracing this guide, students will gain a deeper understanding of the media and its impact on society, develop critical thinking skills, and become more responsible media consumers and creators. Whether they are aspiring journalists, marketers, or simply interested in understanding the world around them, this book is an invaluable resource for anyone seeking to navigate the media landscape with a critical eye and a mindful approach.

Weight: 500g
Dimension: 151 x 228 x 18 (mm)
ISBN-13: 9781032156613
Edition number: 2 ed