Skip to product information
1 of 1

Michael Bond

Fans: A Journey into the Psychology of Belonging

Fans: A Journey into the Psychology of Belonging

Regular price £7.58 GBP
Regular price £10.99 GBP Sale price £7.58 GBP
31% OFF Sold out
Tax included. Shipping calculated at checkout.

YOU SAVE £3.41

  • Condition: Brand new
  • UK Delivery times: Usually arrives within 2 - 3 working days
  • UK Shipping: Fee starts at £2.39. Subject to product weight & dimension
Trustpilot 4.5 stars rating  Excellent
We're rated excellent on Trustpilot.
  • More about Fans: A Journey into the Psychology of Belonging

Fans is a celebration of human idiosyncrasy and of our talent for building shared meaning and solidarity out of the strangest material. It explores the world of fandoms, showing the benefits and dark underside of these communities. It demonstrates how the human brain is wired to reach out and how fandoms offer a sense of belonging, shared culture, and meaning and purpose.

Format: Paperback / softback
Length: 256 pages
Publication date: 28 March 2024
Publisher: Pan Macmillan


Fans is a captivating exploration of the human idiosyncrasy and our remarkable ability to forge shared meaning and solidarity from the most peculiar of materials. This captivating book takes readers on a journey through a constellation of fandoms, unveiling fundamental truths about the human condition.

Fascinating and thought-provoking, Fans is a story of communities, revealing the profound impact of our interactions with people who share our passions. The human brain is wired to connect, and while our groupish tendencies can lead to strife, they also provide immense fulfillment. Fandoms offer a sense of belonging, shared culture, purpose, improved mental well-being, and the assurance that our most unconventional beliefs will be respected. They provide the freedom to emulate and dress like our heroes, offering a pleasurable experience akin to tribalism without the associated harm.

However, acclaimed science writer Michael Bond delves into the darker side of fandoms, highlighting the "copycat effect" that can fuel mass shootings and the delusions that accompany the parasocial relationships fans develop with their heroes. In Fans, Bond draws on the insights of social psychologists and anthropologists to unravel the complex dynamics of group behavior and its profound impact on human culture.

Through his insightful analysis, Bond demonstrates how fandoms create a sense of belonging and shared identity, offering solace and support to individuals who may feel marginalized or isolated. He explores the power of storytelling and the emotional connections forged through fandom, highlighting the ways in which these communities can inspire creativity, activism, and social change.

Fans also raises important questions about the boundaries between reality and fantasy, and the impact of immersive experiences on our perception of the world. Bond explores the ways in which fandoms can blur the lines between reality and fiction, leading to the formation of delusional beliefs and the reinforcement of stereotypes. He cautions against the dangers of excessive immersion and the potential for fandoms to become echo chambers that hinder critical thinking and empathy.

In conclusion, Fans is a must-read for anyone interested in the human condition, social psychology, and the power of communities. It offers a fascinating and thought-provoking exploration of the world of fandoms, highlighting both the positive and negative aspects of these communities. Through his insightful analysis, Bond provides valuable insights into the ways in which fandoms shape our lives and the broader cultural landscape.

Weight: 178g
Dimension: 200 x 130 x 16 (mm)
ISBN-13: 9781529052497

This item can be found in:

UK and International shipping information

UK Delivery and returns information:

  • Delivery within 2 - 3 days when ordering in the UK.
  • Shipping fee for UK customers from £2.39. Fully tracked shipping service available.
  • Returns policy: Return within 30 days of receipt for full refund.

International deliveries:

Shulph Ink now ships to Australia, Belgium, Canada, France, Germany, Ireland, Italy, India, Luxembourg Saudi Arabia, Singapore, Spain, Netherlands, New Zealand, United Arab Emirates, United States of America.

  • Delivery times: within 5 - 10 days for international orders.
  • Shipping fee: charges vary for overseas orders. Only tracked services are available for most international orders. Some countries have untracked shipping options.
  • Customs charges: If ordering to addresses outside the United Kingdom, you may or may not incur additional customs and duties fees during local delivery.
View full details