Arthur G. Cook
Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them
Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them
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Excellent- More about Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them
Format: Paperback / softback
Length: 234 pages
Publication date: 24 June 2024
Publisher: Taylor & Francis Ltd
The second edition of Forecasting for the Pharmaceutical Industry continues to be a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. The author explores the pharmaceutical forecasting process; the varied tools and methods for new product and in-market forecas
Weight: 430g
Dimension: 245 x 173 x 16 (mm)
ISBN-13: 9781032838571
Edition number: 2 ed
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