GavinAmbrose,PaulHarris
Format for Graphic Designers
Format for Graphic Designers
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This book provides a comprehensive introduction to the creative use of format in graphic design, with 200 inspirational examples from contemporary international designers. It explores the physical aspects of formats, traditional and experimental, print and digital, to explore innovative solutions and how professional designers choose particular formats for a job.
Format: Paperback / softback
Length: 208 pages
Publication date: 19 September 2019
Publisher: Bloomsbury Publishing PLC
This comprehensive book delves into the dynamic realm of graphic design, offering a comprehensive exploration of the art of format. From the traditional confines of print to the vibrant digital landscapes of mobile phones and tablets, it serves as a guiding light for designers seeking to harness the full potential of format in their creative endeavors.
Through a rich tapestry of 200 inspiring examples drawn from contemporary international designers, Format for Graphic Designers takes the reader on a journey of discovery, illuminating the pivotal role of format in both the purpose and narrative of design. The authors delve into the physical dimensions of formats, encompassing both traditional and experimental approaches, from print to digital realms. By examining innovative solutions and engaging in insightful case studies, they shed light on how professional designers make informed choices regarding specific formats for their projects.
Spanning a wide range of media, from books and magazines to point-of-purchase displays, packaging, direct mail, brochures, and screen-based formats, this new edition serves as a vital resource for students embarking on their design journey. It provides a solid foundation upon which they can build their own designs, equipping them with the knowledge and skills necessary to excel in this ever-evolving field.
In conclusion, Format for Graphic Designers is a indispensable guide for designers seeking to unlock the full creative potential of format. By providing a comprehensive exploration of the physical aspects of formats, innovative solutions, and case studies, it equips students with the tools they need to thrive in the dynamic world of graphic design. Whether you are a novice or a seasoned designer, this book is a must-read for anyone passionate about pushing the boundaries of visual communication.
Weight: 664g
Dimension: 202 x 229 x 16 (mm)
ISBN-13: 9781474290630
Edition number: 3 ed
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