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Kiran Vinod Bhatia,Manisha Pathak-Shelat

Gen Z, Digital Media, and Transcultural Lives: At Home in the World

Gen Z, Digital Media, and Transcultural Lives: At Home in the World

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  • More about Gen Z, Digital Media, and Transcultural Lives: At Home in the World

This book explores how Gen Z in the global South uses digital media and technologies to engage with global cultural content,create content for employment,leisure,advocacy,and awareness,and practice playful resilience in engaging with global flows and local realities. It offers a new perspective on how this generation builds digital worlds for themselves and others through active and producer-level participation,and will be of interest to scholars of communication,media studies,and digital anthropology.

Format: Unspecified
Length: 164 pages
Publication date: 15 November 2023
Publisher: Lexington Books


Most books on young people in the global South focus on how Gen Z consumes content and are thus recipients of global cultural flows. Gen Z, Digital Media, and Transcultural Lives: At Home in the World narrates stories about how Gen Z in the global South uses digital media and technologies to not only engage with global cultural content, but also create content for employment, leisure, advocacy, and awareness. This book offers a new perspective that illustrates how this generation practices playful resilience in engaging with global flows and local realities. Kiran Vinod Bhatia and Manisha Pathak-Shelat highlight how this content reflects engagement with global flows and efforts to direct and impact these flows, expand audiences, and grow digital networks for material, emotional, cultural, and other rewards. The authors demonstrate how youth in the global South build digital worlds for themselves and others through active and producer-level participation. Scholars of communication, media studies, and digital anthropology will find this book of particular interest.


Introduction:
The global South is home to a rapidly growing population of young people, who are increasingly connected to the world through digital media and technologies. Gen Z, in particular, has emerged as a key demographic in this region, with its unique blend of digital literacy, cultural awareness, and entrepreneurial spirit. This book explores the ways in which Gen Z in the global South uses digital media and technologies to shape their lives, engage with the world, and create opportunities for themselves and others.

Digital Media and Technologies:
Gen Z in the global South has access to a wide range of digital media and technologies, including smartphones, tablets, laptops, and social media platforms. These tools have enabled them to access a vast array of information, connect with people from different cultures, and create content for various purposes. Social media platforms, in particular, have become an integral part of Gen Z's lives, providing them with a platform to express themselves, share their experiences, and connect with others who share their interests.

Engagement with Global Cultural Content:
One of the key ways in which Gen Z in the global South engages with global cultural content is through digital media. They consume a wide range of content, from music and movies to TV shows and podcasts, from all over the world. This exposure to diverse cultural perspectives has helped them develop a broader understanding of the world and has inspired them to create their own content. Gen Z in the global South is also active in creating content for employment, leisure, advocacy, and awareness. They use digital media to share their ideas, promote social causes, and raise awareness about important issues such as climate change, social justice, and human rights.

Playful Resilience in Engaging with Global Flows and Local Realities:
Gen Z in the global South practices playful resilience in engaging with global flows. They are aware of the challenges that they face in a rapidly changing world, but they also recognize the opportunities that digital media and technologies provide for them. They are not afraid to experiment with new technologies, take risks, and try new things. They are also open to learning from others and collaborating with people from different backgrounds. This playful resilience has enabled them to navigate the complexities of the global landscape and create meaningful connections with people from all over the world.

Conclusion:
In conclusion, Gen Z in the global South is a generation that is redefining the way. They are using digital media and technologies to shape their lives, engage with the world, and create opportunities for themselves and others. This book offers a new perspective on how this generation practices playful resilience in engaging with global flows and local realities. By highlighting the ways in which Gen Z in the global South uses digital media and technologies to create content for employment, leisure, advocacy, and awareness, this book provides valuable insights into the ways in which digital media and technologies are shaping the future of young people in the global South. Scholars of communication, media studies, and digital anthropology will find this book of particular interest.


Dimension: 229 x 152 (mm)
ISBN-13: 9781666917413

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