Global Entrepreneurship

Global Entrepreneurship is a course that focuses on practical applications of entrepreneurship, international business, cross-cultural management, strategy, exporting, international education, international economics, and environmental concerns. It is easy to adopt and works seamlessly with Cases in Global Entrepreneurship, a great accompanying resource with real cases.

Format: Paperback / softback
Length: 277 pages
Publication date: 04 December 2020
Publisher: Kendall/Hunt Publishing Co ,U.S.

Global Entrepreneurship is a comprehensive course that delves into the world of global entrepreneurship, encompassing a wide range of essential principles and concepts. It provides a solid foundation for students aspiring to become successful entrepreneurs in an increasingly interconnected global economy.

The course focuses on practical applications rather than relying solely on statistical surveys and empirical research. It incorporates valuable insights from the International Entrepreneurship Division of the U.S. Association for Small Business & Entrepreneurship, which conducted a detailed study to determine the key components that should be included in a course on international and global entrepreneurship.

Global Entrepreneurship is structured into four sections: introductory chapters that offer a broad overview of the topic; specialized and focused topics that delve into specific aspects of international and global entrepreneurship; area studies chapters that provide examples of specific regions and their potential for entrepreneurship; and a case study as the final section, which allows students to apply the knowledge gained throughout the course.

One of the key advantages of Global Entrepreneurship is its ease of adoption. Instructors are provided with an instructor's resource package, including PowerPoint Presentations and an instructor's manual, making it convenient to incorporate the course into their teaching curriculum. Additionally, the course seamlessly integrates with Cases in Global Entrepreneurship, a companion resource that features real-life cases and scenarios, enhancing the learning experience and providing students with practical insights into the world of global entrepreneurship.

By enrolling in Global Entrepreneurship, students gain a comprehensive understanding of the principles, strategies, and challenges involved in starting and growing a successful business in a global context. They develop a global mindset, cross-cultural communication skills, and an ability to identify and capitalize on opportunities across borders. The course equips students with the tools and knowledge necessary to thrive in the competitive landscape of the 21st century, whether they aspire to launch their own ventures, work in multinational corporations, or contribute to the growth of international businesses.

In conclusion, Global Entrepreneurship is a valuable course that empowers students with the skills and knowledge required to succeed as global entrepreneurs. It offers a practical and comprehensive approach to entrepreneurship, integrating international business, cross-cultural management, strategy, exporting, international education, international economics, and environmental concerns. With its easy adoption, real-life case studies, and instructor's resource package, Global Entrepreneurship provides a solid foundation for students to build their careers in the dynamic world of global entrepreneurship.

ISBN-13: 9781792436789
Edition number: Fourth Edition