How to Create Innovation: The Ultimate Guide to Proven Strategies and Business Models to Drive Innovation and Digital Transformation

How to Create Innovation is a comprehensive guide to becoming a leader in innovation and an organization that plays to win, with 50+ ready-to-use tools, models, and canvases to help you transform your organization digitally. It draws upon the experiences of global thought leaders and offers a one-stop, end-to-end solution to innovative transformation.

Format: Paperback / softback
Length: 464 pages
Publication date: 02 June 2024
Publisher: John Wiley & Sons Inc

How to Create Innovation is a comprehensive guide to becoming a leader in innovation and an organization that plays to win, containing all of the working methods, separate business innovation models, and processes you need to transform your organization digitally. Written by Stefan F. Dieffenbacher, founder of an international award-winning consulting agency, the book draws upon Dieffenbacher's experiences working with clients like Amazon, BMW, Google, and Pfizer to deliver a one-stop, end-to-end solution to innovative transformation. In this book, readers will learn how to: Uncover opportunities by finding your niche and devising a more nuanced business strategy Lead culture change by recognizing and avoiding common reasons for failure Harness proven strategies developed under the Understanding and Navigating Innovation and Transformation in Enterprises (UNITE) model With ready-to-use assets included to help you start taking action immediately, How to Create Innovation earns a well-deserved spot on the bookshelves of business leaders, entrepreneurs, and managers who want to take their organizations to the next level and overcome the competition through tried and tested strategies for innovation.

Weight: 953g
Dimension: 178 x 252 x 23 (mm)
ISBN-13: 9781394254262