David Machin,Andrea Mayr
How to Do Critical Discourse Analysis: A Multimodal Introduction
How to Do Critical Discourse Analysis: A Multimodal Introduction
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This book is a comprehensive toolkit for using Critical Discourse Analysis, with real-life examples and case studies from news texts, social media, memes, promotional videos, institutional documents, infographics, and webpages. It explains how to apply each set of tools to understand the role of language in society and politics.
Format: Paperback / softback
Length: 360 pages
Publication date: 20 February 2023
Publisher: SAGE Publications Ltd
Want to dive into the world of Critical Discourse Analysis but feeling a bit lost? Look no further! This comprehensive book is your ultimate toolkit for exploring this fascinating field.
In each chapter, we present distinct concepts and ideas in Critical Discourse Analysis, providing you with a clear understanding of how to apply them in your research. We also explain the rationale behind these tools, helping you grasp their significance.
Packed with real-life examples from news texts, social media content, memes, promotional videos, institutional documents, infographics, and webpages, this book takes you on a journey of practical application. You'll see how to apply each set of tools to practical examples, making the theory come alive.
But that's not all! The second edition of this book includes revised opening chapters that showcase the power of multimodal Critical Discourse Analysis. By examining language in various modes, such as visual, auditory, and spatial, you'll gain a deeper understanding of how language shapes society and politics today.
Whether you're an undergraduate student or a researcher, this book is an inspiring and valuable resource for anyone who wishes to understand and use Critical Discourse Analysis.
Written by renowned experts in the field, David Machin and Andrea Mayr, this book offers a wealth of knowledge and insights. With their extensive experience, they provide clear explanations and practical guidance, making it easy for you to navigate the complexities of Critical Discourse Analysis.
So, why wait? Start your journey into Critical Discourse Analysis today with this comprehensive and user-friendly book. Unlock the power of language and gain a deeper understanding of the world around you.
Weight: 622g
Dimension: 170 x 243 x 25 (mm)
ISBN-13: 9781529772982
Edition number: 2 Revised edition
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