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Alan Edwards

I Was There: Dispatches from a Life in Rock and Roll

I Was There: Dispatches from a Life in Rock and Roll

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  • More about I Was There: Dispatches from a Life in Rock and Roll

Alan Edwards, the godfather of British music PR, has worked with some of the most legendary artists of our time, from David Bowie to the Spice Girls. He has written a book called I Was There, which describes his break in the mid-70s, his encounter with London's punk scene, and his move into the world of pop with the Spice Girls during the tabloid-crazed 90s. The book is filled with vivid, funny, and always insightful behind-the-scenes reports, and Edwards' fascinating observations about the brilliant artists he has worked with.

Format: Hardback
Length: 336 pages
Publication date: 06 June 2024
Publisher: Simon & Schuster Ltd


Alan Edwards, the legendary figure in British music PR, has had the privilege of working with some of the most iconic artists of our time. His journey is a captivating tale of triumph, adversity, and unwavering dedication to his craft. In his book "I Was There," Edwards takes readers on a journey through his life and career, from his humble beginnings as a scruffy, stoned 20-year-old just back from the hippie trail to his rise as a PR mogul.

Edwards' early years were marked by his love for music and his desire to be a part of the thriving punk scene in London. He was drawn to the energy, creativity, and rebellious spirit of the punk movement and decided to set up his own PR company, which would go on to become one of the most successful in the industry.

As Edwards' work with various bands and artists took off, he broadened his horizons and ventured into the world of pop. His collaboration with the Spice Girls during the tabloid-crazed 90s was particularly significant, as he helped them become global sensations and cement their place in music history.

However, Edwards' most defining relationship was his close, thirty-year collaboration with David Bowie. He guided us through a series of vivid, funny, and always insightful behind-the-scenes reports, whether he was playing a spontaneous game of football with Bob Marley, listening to Prince discuss the future of civilization in a nightclub VIP area, or being used as a pawn in the power struggle between Mick Jagger and Paul McCartney.

Through his stories, Edwards provides a rare glimpse into the world of celebrity and the music industry. He sheds light on the challenges, sacrifices, and rewards of being a professional in this field, and his insights are invaluable to anyone who dreams of making it in the music industry.

"I Was There" is not just a memoir; it is a tribute to the power of music and the indomitable spirit of those who pursue their dreams. Alan Edwards' story is a testament to the fact that with hard work, dedication, and a bit of luck, anything is possible. Whether you are a music lover, a aspiring artist, or just someone who enjoys a good story, this book is a must-read.

Weight: 510g
Dimension: 242 x 165 x 28 (mm)
ISBN-13: 9781398525245

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