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Andrew Humphries,Linda McComie

Implementing and Managing Collaborative Relationships: A Practical Guide for Managers

Implementing and Managing Collaborative Relationships: A Practical Guide for Managers

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Collaboration between organizations is essential for providing services and products in today's competitive global marketplace. This book offers a comprehensive, flexible, end-to-end management process for managing relationships, with a focus on the role of the relationship manager. It covers decision-making, governance, performance management, and wind-up, with case studies and worksheets for training and induction purposes.

Format: Paperback / softback
Length: 156 pages
Publication date: 01 June 2022
Publisher: Taylor & Francis Ltd


In the fiercely competitive and globalized business landscape of today, the provision of services and products is a collaborative effort that involves multiple organizations. The relationships between these organizations, regardless of their size, hold immense strategic significance. When a supplier fails to meet expectations at a critical juncture, it can have far-reaching consequences for a company and its supply chain partners. Therefore, the management of these strategic assets cannot be left to chance. It requires the same level of attention and dedication as finance, operations, human resources, and other critical areas of business.

Surprisingly, many organizations overlook the importance of relationship management or are simply unaware of its necessity. Those that do recognize its value often struggle to implement effective strategies. This is further exacerbated by businesses that prioritize customer relationship management (CRM) or supplier relationship management (SRM) over collaborative partnerships (Enterprise Relationship Management).

This book stands as a groundbreaking resource for managers seeking to explore collaboration as a new avenue for achieving exceptional outcomes that surpass their individual capabilities. Currently, there is no other book of its kind on the market.

The book identifies relationship management as a critical management function, presenting a comprehensive, flexible, and end-to-end management process that can seamlessly integrate into existing management structures. It emphasizes the crucial role of the relationship manager, who acts as the system's driving force, propelling high performance. Regardless of the company's size, whether it's an SME or a multinational corporation, this discipline can be tailored to meet its specific needs, whether it's selecting a new partner or managing existing relationships.

The book delves into the decision-making process regarding partnering with other organizations and outlines the criteria for selecting the right. It also provides valuable insights into the creation and nurturing of successful partnerships. By leveraging the power.

Weight: 317g
Dimension: 254 x 178 (mm)
ISBN-13: 9781032117386

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