Isn't It Obvious?

In The Goal, Eliyahu M. Goldratt presents the fundamentals of his bestselling and critically acclaimed book, The Goal, applied to a retail scenario. Through engaging storytelling, he brings complex theory and its application to life for the reader.

Format: Hardback
Length: 232 pages
Publication date: 01 June 2023
Publisher: Taylor & Francis Ltd

The book "The Goal" is a groundbreaking work that presents fundamental principles and strategies for achieving success in any field. Written by Eliyahu M. Goldratt, a renowned management guru, this masterpiece has gained widespread acclaim and has been translated into numerous languages. In "The Goal," Goldratt takes the reader on a journey through a retail scenario, demonstrating how the same principles apply to business and personal growth. Through his engaging storytelling style, Goldratt simplifies complex theories and their practical applications, making them accessible to a wide audience.

The book revolves around a manufacturing plant that is struggling to meet its production targets. Goldratt employs a systematic approach to analyze the plant's operations and identifies the underlying constraints that are preventing it from achieving its goals. He then introduces the concept of the "Optimal Production Technique," which focuses on maximizing productivity by eliminating waste and reducing cycle time.

One of the key principles of "The Goal" is the Theory of Constraints (TOC). TOC identifies the few critical factors that limit a system's ability to achieve its goals and emphasizes the need to focus on these factors to optimize performance. Goldratt explains how to identify and prioritize the constraints in any system, and how to use TOC to create a plan for achieving breakthrough results.

Another important concept introduced in "The Goal" is the Thinking Processes. Goldratt argues that the way
Thinking Processes. Goldratt argues that the way individuals think and approach problems is crucial to their success. He provides a framework for analyzing thinking patterns and developing effective problem-solving skills. By understanding the underlying principles of thinking processes, readers can learn to make better decisions, overcome obstacles, and achieve their goals.

"The Goal" also emphasizes the importance of teamwork and collaboration. Goldratt shows how teams can work together to achieve common goals and overcome challenges. He provides practical strategies for building and sustaining high-performing teams, and for developing effective communication and coordination skills.

In addition to its theoretical insights, "The Goal" is filled with inspiring stories and case studies that demonstrate the power of the principles it presents. These stories showcase real-world applications of the concepts and provide readers with practical examples of how they can apply them in their own lives and businesses.

Overall, "The Goal" is a must-read for anyone who is seeking to achieve success in any field. Its timeless principles and practical applications have helped countless individuals and organizations achieve breakthrough results. Whether you are a business owner, manager, or individual looking to improve your performance, this book will provide you with the tools and strategies you need to succeed.

Weight: 600g
Dimension: 216 x 138 (mm)
ISBN-13: 9781032449661