Lead Upwards: How Startup Joiners Can Impact New V entures, Build Amazing Careers, and Inspire Great Teams

Startup marketing leader Sarah E. Brown provides an accessible guide to maximizing your impact and delivering results in a startup leadership role. The book covers what to do in your first 90 days, how to build and sustain a healthy team culture, and how to communicate results to your leadership team and board. It also provides management strategies based on inclusive and diverse teambuilding, alignment with business objectives, and inspirational leadership.

Format: Hardback
Length: 320 pages
Publication date: 04 July 2022
Publisher: John Wiley & Sons Inc

In her groundbreaking book, "Lead Upwards: How Startup Joiners Can Impact New Ventures, Build Amazing Careers, and Inspire Great Teams," startup marketing leader Sarah E. Brown offers a comprehensive and accessible guide for maximizing your impact and achieving success in a leadership role within a startup. Drawing on over a decade of experience scaling SaaS companies, the author provides invaluable insights on preparing for, earning, and excelling in an executive position at a startup.

The book takes readers on a journey, outlining every step necessary to realize their personal and startup goals as they navigate the transition from a management role to the executive team. It covers crucial topics such as managing the challenges of leading remote, distributed, or hybrid teams, implementing management strategies rooted in inclusive and diverse team building, aligning with business objectives, and delivering inspirational leadership.

Furthermore, "Lead Upwards" delves into effective skills development and staying current as a company grows. It offers practical strategies for leveling up your expertise and staying ahead of the curve, ensuring your continued growth and success in your leadership role.

This book is a must-read for current and aspiring executives at startup firms, as well as startup board members, founders, funders, and managers seeking a singularly insightful discussion of business leadership. It provides valuable insights and actionable strategies that will empower readers to make a significant impact and drive success in their entrepreneurial endeavors.

Weight: 556g
Dimension: 159 x 237 x 22 (mm)
ISBN-13: 9781119833352