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Managerial Economics
Managerial Economics
- Condition: Brand new
- UK Delivery times: Usually arrives within 2 - 3 working days
- UK Shipping: Fee starts at £2.39. Subject to product weight & dimension
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Excellent- More about Managerial Economics
The book "Business Strategy: A Textbook for Managers" is a comprehensive and accessible guide to business strategy, designed for managers rather than economists. It covers key concepts and principles with a simple, non-mathematical approach, using real-world examples and case studies from companies like Amazon, Spotify, Uber, and TikTok. The newest edition has been updated with behavioral economics and includes new case studies and discussion questions. The book will also be updated with a bigger font and come in color.
Format: Paperback / softback
Length: 324 pages
Publication date: 23 March 2022
Publisher: Taylor & Francis Ltd
The book delves into intricate and complex topics, presenting them in a straightforward and non-mathematical manner that is specifically tailored for managers rather than economists. It has consistently enjoyed widespread popularity in the US market, and the latest edition has been extensively revised to incorporate the latest developments in behavioral economics.
The book includes a wealth of case studies, discussion questions, and practical examples that serve to illustrate the key principles discussed. Furthermore, the book is slated for an update, featuring a larger font size and a vibrant color palette, making it even more accessible and visually appealing to readers.
Whether you are a seasoned manager seeking to enhance your understanding of economic principles or a novice looking to gain a foundational grasp of these topics, this book is an invaluable resource. Its concise and accessible style makes it easy to grasp, while the wealth of real-world examples and practical insights ensures that readers can apply the knowledge gained to their own professional contexts.
Dimension: 246 x 174 (mm)
ISBN-13: 9781032145402
Edition number: 6 New edition
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