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William F. Samuelson,Stephen G. Marks,Jay L. Zagorsky

Managerial Economics

Managerial Economics

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Managerial Economics provides students with the knowledge and analytical skills to make informed decisions and prosper in the modern business environment. It is extensively updated with new central managerial problems and case studies from across the world, focusing on practical skills development over complicated theoretical discussion.

Format: Paperback / softback
Length: 576 pages
Publication date: 25 February 2022
Publisher: John Wiley & Sons Inc


Managerial Economics is a comprehensive textbook that introduces undergraduates, MBAs, and executives to the complex decision-making challenges faced by modern managers. It provides the knowledge and analytical skills necessary to make informed decisions and succeed in the competitive business environment.

This textbook goes beyond the traditional academic approach to teaching economic analysis by demonstrating how practicing managers apply various economic methods in real-world situations. Each chapter begins with a central managerial problem that challenges readers to consider and evaluate different choices. The conclusion of each chapter reviews and analyzes the decision through the lens of the concepts introduced in the chapter.

The textbook has been extensively updated to reflect the latest developments in managerial economics. It includes new central managerial problems and case studies from across the world to discuss foundational principles, illustrate key concepts, and strengthen students' critical thinking skills.

Rather than focusing on complicated theoretical discussions, the book emphasizes practical skills development. It includes mini-problems and spreadsheet problems that reinforce students' quantitative understanding without overwhelming them with excessive mathematics.

Managerial Economics is an essential resource for anyone seeking to gain a deeper understanding of managerial decision-making and its impact on business success. It is suitable for undergraduate students studying business, MBAs, and executives looking to enhance their economic knowledge and skills.

Weight: 1352g
Dimension: 265 x 207 x 29 (mm)
ISBN-13: 9781119760900
Edition number: 9th Edition, International Adaptation

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