Managing Sustainability: Perspectives From Retailing and Services

Companies and policy makers prioritize environmental, social, and governance goals, and academic research focuses on these issues. This book discusses the sustainability issues within the retailing and services sectors, offering recommendations to effectively manage the marketing levers for sustainability. It also examines the social responsibility practices of major retailers and their strategies, as well as the impact of COVID-19 on employee perception and job satisfaction, financial performance, and the system of relationships between stakeholder-related concepts and organizational factors.

Format: Hardback
Length: 184 pages
Publication date: 15 September 2022
Publisher: Springer International Publishing AG

Companies and policymakers are increasingly prioritizing environmental, social, and governance (ESG) goals as part of their strategies. While academic research has begun to delve into these issues, there remains a need for deeper investigation and reflection, particularly in specific sectors. This book specifically focuses on sustainability challenges within the retailing and services sectors. It begins by discussing research-based knowledge on corporate social responsibility (CSR), exploring the strategic aspects of managing sustainability in retailing and service companies, and offering recommendations for effective sustainability management.

The readers of this book will gain valuable insights into the social responsibility practices of major retailers and their strategies. The authors also provide an inside perspective on CSR by examining employee perception, job satisfaction, financial performance, and the recent impact of COVID-19. Through this approach, they highlight the interconnected relationships between stakeholder-related concepts and organizational factors and their influence on sustainability strategy.

The retailing and services sectors are crucial in driving sustainable development, as they account for a significant portion of global economic activity. By addressing sustainability challenges within these sectors, we can contribute to a more environmentally and socially responsible future. This book serves as a valuable resource for professionals, researchers, and students interested in understanding the complexities of sustainability management and exploring innovative solutions to promote sustainable business practices.

Weight: 459g
Dimension: 235 x 155 (mm)
ISBN-13: 9783031120268
Edition number: 1st ed. 2022