Marc Baaij
Mapping a Winning Strategy: Developing and Executing a Successful Strategy in Turbulent Markets
Mapping a Winning Strategy: Developing and Executing a Successful Strategy in Turbulent Markets
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In an increasingly connected world, business leaders must adapt to the VUCA business environment with a new approach to strategic decision-making. Mapping a Winning Strategy uses visual maps to engage stakeholders and identify strategic issues, leading to a clear path to the best strategic plan.
\n Format: Hardback
\n Length: 272 pages
\n Publication date: 10 September 2018
\n Publisher: Emerald Publishing Limited
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In the ever-evolving landscape of a technologically disrupted world, the strategic challenges faced by business leaders are more profound than ever before. Conventional approaches to strategy simply cannot keep up with the dynamic and unpredictable business environment we find ourselves in today. A new approach to strategic decision-making is urgently needed to inspire and mobilize stakeholders toward achieving the overarching goals of the business, including profitability and fulfillment of people- and planet-related objectives.
To address this need, Mapping a Winning Strategy presents a groundbreaking mapping method for creating and executing an effective business strategy. This method employs visual maps to engage colleagues across the organization, ensuring that every stakeholder's voice is heard and considered, thereby avoiding a top-down approach. Moreover, it empowers business leaders to focus solely on the strategic issues they face, enabling them to develop a clear path toward the best strategic plan. By mapping out the most effective strategy, organizations can anticipate and navigate roadblocks to strategic change, making informed and successful operational choices.
In conclusion, the time has come for businesses to embrace a new approach to strategic decision-making. By leveraging visual maps and focusing on the strategic issues that truly matter, organizations can position themselves for success in an ever-changing world. The Mapping a Winning Strategy method provides a powerful tool for achieving this goal, enabling businesses to navigate the complexities of the VUCA business environment and achieve their overarching objectives.
\n Weight: 540g\n
Dimension: 162 x 236 x 21 (mm)\n
ISBN-13: 9781787561304\n \n
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