Matchmakers and Markets: The Revolutionary Role of Information in the Economy

This book explores the complexities of consumer markets and financial markets by examining the implications of living in an information age. It presents a novel market theory that emphasizes the role of information intermediaries, or matchmakers, in facilitating transactions between consumers and businesses. It offers scenarios and examples from the real-world economy and encourages readers to reflect on their own role in the economy. The book aims to stimulate discussion and debate and move away from mainstream theories.

Format: Hardback
Length: 224 pages
Publication date: 30 January 2020
Publisher: Oxford University Press

Understanding the intricate complexities of consumer markets and financial markets requires a more comprehensive approach than relying solely on traditional textbooks. This book seeks to enhance our understanding of current markets by examining the profound implications of living in an information age. It delves into the impact of information on the functioning of markets, presenting a novel market theory that centers around the role of information in analyzing the economy's dynamics and evolution. The book portrays markets as comprising three distinct categories of actors: consumers, businesses, and information intermediaries. It predicts the increasing significance of information intermediaries, often referred to as "matchmakers," in facilitating transactions between consumers and businesses.

"Matchmakers and Markets" aims to guide readers in reflecting on their own role within the economy. It offers a wealth of real-world scenarios and examples, empowering readers to ask new questions and draw their own conclusions. Whether you are a consumer navigating the high street, an investor on Wall Street, a policymaker in the government armchair, or an entrepreneur aspiring to create the next big thing in the world, this book will ignite your thinking and spark discussions and debates as it challenges mainstream theories.

By exploring the interplay between information, markets, and actors, this book provides valuable insights for anyone seeking to navigate the ever-evolving landscape of consumer markets and financial markets. It encourages readers to think critically, challenge assumptions, and develop a deeper understanding of the forces shaping our economic world. So, whether you are a student, professional, or simply interested in expanding your knowledge, "Matchmakers and Markets" is a must-read that will inspire and empower you to think beyond the boundaries of traditional thinking.

Weight: 440g
Dimension: 146 x 224 x 16 (mm)
ISBN-13: 9780198840985