Simon Bailey,Andy Milligan
Myths of Branding: A Brand is Just a Logo, and Other Popular Misconceptions
Myths of Branding: A Brand is Just a Logo, and Other Popular Misconceptions
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- Condition: Brand new
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Excellent- More about Myths of Branding: A Brand is Just a Logo, and Other Popular Misconceptions
Format: Paperback / softback
Length: 256 pages
Publication date: 03 January 2019
Publisher: Kogan Page Ltd
Debunk the most pervasive myths about the world of branding, with this expert overview that separates the facts from the falsehoods.
Weight: 436g
Dimension: 156 x 233 x 16 (mm)
ISBN-13: 9780749483098
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