Neuroleadership: Creative Leadership with a Focus on the Brain

This book provides practical advice on neuroleadership through examples of successful transformation, such as a case study at Netflix, and illustrates how to develop a disciplined process to create a creative leadership approach.

Format: Unspecified
Length: 187 pages
Publication date: 02 November 2023
Publisher: Springer Verlag, Singapore

This comprehensive book delves into the realm of creative leadership, offering a disciplined approach to cultivating this essential skill. In today's dynamic business landscape, managers possess a plethora of tools at their disposal, including leadership training, seminars, and executive coaching, yet many resort to relying solely on raw authority
authority, disregarding the intricate interplay between leadership and followership. The traditional models of leadership often fall short, as leaders struggle to effectively motivate their followers and fail to recognize the profound influence of their inherent limitations and biases. Just as sports professionals require a deep understanding of their physical bodies, leaders must engage in rigorous practice and exploration of their cognitive abilities. By harnessing knowledge from the latest advancements in Neurosciences and mastering their cognitive predispositions, leaders can tap into a diverse range of resources to foster learning, collaboration, and common goals. This book is particularly valuable for organizations, associations, private or public companies, as it provides practical insights and examples of successful transformations, including a case study at Netflix. By embracing neuroleadership, leaders can unlock the full potential of their teams and drive innovation, leading to sustainable success in an ever-evolving world.

Weight: 458g
Dimension: 158 x 243 x 20 (mm)
ISBN-13: 9789819951215
Edition number: 1st ed. 2023