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No Plastic Sleeves: The Complete Portfolio and Self-Promotion Guide

No Plastic Sleeves: The Complete Portfolio and Self-Promotion Guide

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  • Condition: Brand new
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  • More about No Plastic Sleeves: The Complete Portfolio and Self-Promotion Guide


A polished and professional portfolio is essential for photographers, graphic designers, and other creative professionals to make a great first impression and secure employment. This third edition of No Plastic Sleeves has been updated to include coverage on self-promotion, social media, branding, online promotion, interviews, case studies, and more. It provides step-by-step guidance on conceptualizing, designing, developing, branding, and promoting all aspects of a portfolio package, including how to evaluate and edit work, develop a distinguishing brand concept, and apply effective design strategies.

Format: Paperback / softback
Length: 228 pages
Publication date: 28 October 2020
Publisher: Taylor & Francis Ltd


For photographers, graphic designers, and other creative professionals, a polished and professional portfolio is essential in making a great first impression and securing employment. In today's competitive market, having a strong online presence alongside print pieces is crucial. This new third edition of No Plastic Sleeves has been thoroughly updated to cover all aspects of portfolio production, including self-promotion, social media, branding, online promotion, new interviews, case studies, and more.

The book includes hundreds of photos, examples of successful design from both students and professionals, and interviews with industry professionals. It guides readers through the complete process of conceptualizing, designing, developing, branding, and promoting their total portfolio package, including teaching them how to:

Objectively evaluate and edit their work

Develop a distinguishing brand concept and identity

Understand and apply effective design strategies, including layout and sequencing

Design a tailor-made portfolio book

Develop a comprehensive online portfolio

Develop printed promotional and professional materials

Utilize social media and self-promotion strategies

In addition to the book, the companion website, www.noplasticsleeves.com, offers additional portfolios, resources, tutorials, and articles to help readers further their knowledge and skills in portfolio design, development, and promotion.

Whether you're a recent graduate or a seasoned professional, No Plastic Sleeves is a valuable resource for anyone looking to enhance their portfolio and stand out in the creative industry.

Weight: 876g
Dimension: 215 x 279 x 16 (mm)
ISBN-13: 9780367151126
Edition number: 3 New edition

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