Rohit Bhargava
Non Obvious Megatrends: How to See What Others Miss and Predict the Future
Non Obvious Megatrends: How to See What Others Miss and Predict the Future
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Excellent- More about Non Obvious Megatrends: How to See What Others Miss and Predict the Future
The tenth edition of The Wall Street Journal bestseller and trend report, featuring ten bold new megatrend predictions that will shape our world in the coming decade, is now available. This revised edition offers an unprecedented look behind the scenes at the author's signature Haystack Method for identifying trends and how to curate and predict trends for yourself.
Format: Hardback
Length: 272 pages
Publication date: 30 January 2020
Publisher: Ideapress Publishing
The Wall Street Journal Bestseller & Winner of 20 International Book Awards!
Introducing the highly anticipated tenth edition of The Wall Street Journal bestseller and trend report, featuring ten bold new megatrend predictions that will shape our world in the coming decade.
What if you could predict the trends that will change your business?
For the past ten years, Rohit Bhargava's signature annual Non-Obvious Trend Report has helped over a million readers discover more than 100 trends changing our culture.
Now, for the first time, Rohit and his team of Non-Obvious trend curators reveal ten revolutionary new Megatrends that are transforming how we work, play, and live.
How might the evolution of gender fluid toys change our culture?
What can the popularity of handmade umbrellas and board games teach us about the future of business?
Why do robot therapists and holographic celebrities actually demonstrate the importance of humanity?
The answers to these questions may not be all that obvious, and that's exactly the point. This completely revised 10th Anniversary edition of Non-Obvious also offers an unprecedented look behind the scenes at the author's signature Haystack Method for identifying trends, and how you can learn to curate and predict trends for yourself.
You don't need to be a futurist or innovator to learn to think like one. The key to growing your business or propelling your career into the next decade lies in better understanding the present.
The future belongs to non-obvious thinkers, and this book is your guide to becoming one.
Winner: Eric Hoffer Business Book of the Year
Winner: Axiom Award Gold Medal (Business Theory)
Winner: INDIE Gold Medal (Business Business Book)
Finalist: Leonard L. Berr.
Weight: 590g
Dimension: 161 x 235 x 30 (mm)
ISBN-13: 9781940858968
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