Otl Aicher: Design: 1922-1991

Otl Aicher was a transformative thinker, photographer, typographer, ecologist, philosopher, co-founder, and mentor of the Hochschule fuer Gestaltung at Ulm. This book celebrates his centenary by examining his career and lasting influence, including his iconic pictographs for the 1972 Munich Olympic Games. It also explores his work developing corporate brands, creating the Rotis typeface, collaborating with artists and architects, and founding the Ulm School of Design. Aicher's achievements are evident in nearly every public space on the globe, making him one of the pioneering geniuses of the past century.

Format: Hardback
Length: 256 pages
Publication date: 07 June 2022
Publisher: Prestel

Otl Aicher, a multifaceted genius, was not just a brilliant graphic designer but a transformative thinker, photographer, typographer, ecologist, philosopher, co-founder, and mentor of the renowned Hochschule fuer Gestaltung at Ulm. As we celebrate the centenary of his birth, this meticulously produced and designed book delves into every aspect of his illustrious career, tracing the profound threads of his enduring influence.

Renowned for his iconic pictograms created for the 1972 Summer Olympic Games in Munich, Otl Aicher's system of iconography has become a universal language, guiding people across bathrooms, subways, airports, and hospitals worldwide. However, his accomplishments extended far beyond the realm of graphic design.

Filled with illustrations, photographs, documents, and archival material, complemented by insightful and personal essays from renowned critics, designers, and friends, this comprehensive survey takes a disciplinary approach to explore Aicher's pivotal role as one of the founding figures of visual communication. We delve into his pioneering work in developing corporate brands, his creation of the Rotis typeface, his architectural designs that incorporated the font, his collaborations with artists and architects like Josef Albers, Alexander Kluge, and Norman Foster, and his founding of the Ulm School of Design, which reflected his deep passion for teaching and an open, free, and democratic society.

Aicher's impact is evident in nearly every public space across the globe, solidifying his status as a pioneering genius of the past century. This definitive and timely reference work rightfully elevates Aicher to the ranks of the visionary greats.

Weight: 1706g
Dimension: 251 x 296 x 30 (mm)
ISBN-13: 9783791379449