Outnumbered: From Facebook and Google to Fake News and Filter-bubbles - The Algorithms That Control Our Lives

Format: Hardback
Length: 272 pages
Publication date: 19 April 2018
Publisher: Bloomsbury Publishing PLC

Algorithms are increasingly running our society, as evidenced by the Cambridge Analytica story. This has led to a growing reliance on technology and the internet, which has opened up a window for mathematicians and data researchers to gain insight into our lives. These researchers can use the data they collect to predict our daily habits, but how reliable is this data? Without a proper understanding of mathematics, it is impossible to grasp how it is changing our lives.

In his book, "Outnumbered," David Sumpter takes an algorithm-strewn journey to the dark side of mathematics. He investigates the equations that analyze us, influence us, and may even become like us. He answers questions such as:

- Who are Cambridge Analytica? And what are they doing with our data?
- How does Facebook build a 100-dimensional picture of your personality?
- Are Google algorithms racist and sexist?
- Why do election predictions fail so drastically?
- Are algorithms designed to find criminals making terrible mistakes?
- What does the future hold as we relinquish our decision-making to machines?

The book features interviews with those working at the cutting edge of algorithm research, including Alex Kogan from the Cambridge Analytica story. It also includes a healthy dose of mathematical self-experiment to help readers understand how mathematics and statistics work in the real world.

One of the key takeaways from the book is that algorithms are not inherently bad or good. They are just tools that can be used for either positive or negative purposes. It is up to us to use these tools responsibly and to ensure that they are used in ways that benefit society as a whole.

Another important message is that we should not be afraid of algorithms. They are not a threat to our jobs or our privacy. However, we should be aware of the potential risks and benefits of using these tools and take steps to protect ourselves and our data.

In conclusion, "Outnumbered" is a fascinating and informative book that provides a deep understanding of the role of algorithms in our society. It is a must-read for anyone who wants to stay informed about the latest developments in technology and the impact they are having on our lives.

Weight: 414g
Dimension: 144 x 223 x 25 (mm)
ISBN-13: 9781472947413