Photography off the Scale: Technologies and Theories of the Mass Image

These essays explore the epistemological, aesthetic, and political implications of scale in photography, from the mass image in vernacular culture to the transformations of photography in contexts of big data and artificial intelligence.

Format: Paperback / softback
Length: 312 pages
Publication date: 31 January 2021
Publisher: Edinburgh University Press

These essays delve into the profound epistemological, aesthetic, and political implications of scale in both scholarly and artistic domains. Spanning from the pervasive influence of the mass image in vernacular culture to the transformative shifts in photography in the realms of big data and artificial intelligence, they examine the pervasive phenomenon of photography's massification.

In the realm of scholarly inquiry, these essays explore the intricate relationship between scale and knowledge production. They examine how scale shapes the way we perceive and interpret the world, influencing our understanding of history, geography, and culture. By examining the scale of historical events, architectural structures, and artistic movements, scholars shed light on the ways in which larger-than-life narratives and representations shape our collective memory and understanding.

On the artistic front, these essays showcase the ways in which artists harness the power of scale to convey meaning and evoke emotions. From monumental sculptures to expansive installations, artists use scale to create immersive experiences that challenge the viewer's perception of space and time. They explore the ways in which scale can be used to convey power, authority, and grandeur, as well as to subvert these notions and challenge dominant narratives.

Furthermore, these essays address the ethical and societal implications of photography's massification. They raise questions about the ownership, distribution, and consumption of images, as well as the potential impact of large-scale photographic surveillance on individual privacy and freedom. By examining the ethical dilemmas posed by the proliferation of photography, these essays contribute to the ongoing debate about the role of technology in shaping our understanding of the world.

In conclusion, these essays offer a comprehensive exploration of the multifaceted implications of scale in both scholarly and artistic domains. Through their insightful analysis, they shed light on the ways in which scale shapes our perception, interpretation, and understanding of the world, as well as the ethical and societal challenges posed by the massification of photography. By engaging with these essays, readers can gain a deeper appreciation for the power of scale and its profound impact on our lives and culture.

Weight: 670g
Dimension: 157 x 234 x 21 (mm)
ISBN-13: 9781474478823