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Jonathan MacDonald

Powered by Change: How to design your business for perpetual success - THE SUNDAY TIMES BUSINESS BESTSELLER

Powered by Change: How to design your business for perpetual success - THE SUNDAY TIMES BUSINESS BESTSELLER

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  • More about Powered by Change: How to design your business for perpetual success - THE SUNDAY TIMES BUSINESS BESTSELLER

There's an ancient proverb that states, "When the winds of change are blowing, some build a wall and others build a windmill". This is a radical approach to capitalising on change for executives at all levels.

Format: Hardback
Length: 256 pages
Publication date: 09 April 2018
Publisher: John Murray Press


Embracing Change, the 2019 Book of the Year, has been recognized with prestigious Business Book Awards. In a dynamic business landscape where change is the relentless force, the challenges of staying ahead and making informed decisions have never been more daunting. The rapid pace of change and the prevailing mindset that views change as an adversary have created a fog of uncertainty that hinders our ability to navigate and thrive.

Powered by Change presents a groundbreaking approach to harnessing change as a catalyst for exceptional business success: the Windmill Theory. This innovative framework empowers leaders and organizations to think and act in ways that capitalize on the ever-evolving environment. Built upon four interconnected blades, the Windmill Theory creates a resilient and empowered business that transforms the winds of change into a symphony of success.

Filled with real-world examples and captivating stories from global corporations and start-up ventures, Powered by Change offers invaluable insights and actionable steps to achieve a competitive edge. This book serves as a valuable resource for anyone seeking to fuel their business for the future. By embracing change, embracing the Windmill Theory, and adapting to the ever-changing landscape, organizations can unlock new opportunities, drive innovation, and propel themselves to new heights of success.

Weight: 474g
Dimension: 236 x 159 x 24 (mm)
ISBN-13: 9781473665583

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