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Eujin Pei,James AndrewSelf

Product Design and the Role of Representation: Foundations for Design Thinking in Practice

Product Design and the Role of Representation: Foundations for Design Thinking in Practice

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  • More about Product Design and the Role of Representation: Foundations for Design Thinking in Practice


This book provides a comprehensive guide to design representation, exploring different types of representations and their theoretical constructs. It demonstrates how fidelity and ambiguity inform the creative act of design and how design thinking can be applied in practice to explore and develop ideas. It is of interest to those working in or studying product development, engineering design, and additive manufacturing.

Format: Hardback
Length: 228 pages
Publication date: 17 March 2022
Publisher: Taylor & Francis Ltd


This comprehensive book provides a comprehensive exploration of design representation, covering a wide range of topics and offering valuable insights into the design process. Written by Professor Gabriela Goldschmidt, a renowned expert in the field, the book serves as a thematic guide to design representation, offering a wealth of information on various design representations.

The book delves into the concept of design representation as a theoretical construct, examining different types of design representations and their role in the design process. It demonstrates how fidelity and ambiguity play a crucial role in shaping the creative act of design and how design thinking can be approached through the lens of design representation.

Design thinking is a powerful method that can stimulate and enhance creativity. This book provides a comprehensive understanding of what design thinking is, why it is used, and how it can be applied in practice to explore and develop ideas. It positions a particular type of thinking through design representations, exploring its roots in design history and the types of thinking in action associated with contemporary design practice.

A taxonomy of design representations is presented as a scaffold to express design intent, and real-world case studies are applied to demonstrate the practical application of this framework.

Product Design and the Role of Representation is of interest to professionals working in or studying product development, engineering design, and additive manufacturing. It offers valuable insights into the role of design representation in shaping the design process and the development of innovative products.

In conclusion, this book is a must-read for anyone interested in design representation, design thinking, and the development of innovative products. It provides a comprehensive exploration of these topics, offering valuable insights and practical applications that can be applied in various fields.

Weight: 453g
Dimension: 254 x 178 (mm)
ISBN-13: 9780367630010

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