Product Realization: Going from One to a Million

Product Realization: Going from One to a Million is a comprehensive guide for hardware entrepreneurs that covers the entire product launch process from prototype to production. It provides practical advice and strategies for bringing high-quality products to market on time and at the right cost, with examples and checklists to help teams navigate the process.

Format: Hardback
Length: 480 pages
Publication date: 05 March 2021
Publisher: John Wiley and Sons Ltd

A must-read reference for anyone who intends to successfully build a product and bring it to market, Product Realization: Going from One to a Million provides a comprehensive treatment of the entire product launch process from beginning to end. Drawing upon the author's extensive first-hand experience with dozens of successful product launches, the book explores the process of bringing a design from prototype to product, illustrating the complicated and interdisciplinary process with vignettes and examples. It also provides checklists to help hardware entrepreneurs navigate the complex and challenging journey from concept to production.

Desh Deshpande, Entrepreneur & Life Member of MIT Corporation, praised the book, stating, "This book is a go-to resource for new and experienced hardware teams to help them plan for and execute a new hardware startup successfully and avoid common pitfalls. Highly recommended."

Bill Aulet, Managing Director, The Martin Trust Center for MIT Entrepreneurship & Professor of the Practice, MIT Sloan School, and Author of Disciplined Entrepreneurship, also commended the book, stating, "An excellent, practical guide for first-time entrepreneurs building physical world products. Laila Partridge, Managing Director, STANLEY+Techstars Accelerator, added, "Product Realization picks up where so many product design books end. Here is the book that explains it all � chock full of shop-floor wisdom, fascinating stories, and compelling examples."

Steven Eppinger, Professor of Management Science and Engineering Systems, Massachusetts Institute of Technology, praised the book, stating, "Product Realization contains the critical information and roadmap hardware entrepreneurs need as they take their concepts from prototype to production. Ken Rother, Managing Director eLab and Visiting Lecturer of Management, Johnson Graduate School of Management, Cornell University, also praised the book, stating, "Product Realization: Going from One to a Million delivers a comprehensive treatment of the entire product launch process from beginning to end. Drawing upon the author's extensive first-hand experience with dozens of successful product launches, the book explores the process of bringing a design from prototype to product, illustrating the complicated and interdisciplinary process with vignettes and examples. It also provides checklists to help hardware entrepreneurs navigate the complex and challenging journey from concept to production."

In conclusion, Product Realization: Going from One to a Million is a valuable resource for hardware entrepreneurs who want to succeed in bringing their products to market. With its comprehensive treatment of the product launch process, practical advice, and compelling examples, the book provides a roadmap for bringing a design from prototype to product. Whether you are a new or experienced entrepreneur, this book is a must-read for anyone who wants to build a successful hardware startup.

Weight: 1092g
Dimension: 196 x 243 x 31 (mm)
ISBN-13: 9781119649533