Gregory R. Maio,Geoffrey Haddock,Bas Verplanken
Psychology of Attitudes and Attitude Change
Psychology of Attitudes and Attitude Change
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This third edition of Psychofattitudes explores the scientific methods used to understand attitudes and how they change, with a balanced consideration of all approaches and a stronger European perspective. It includes new research in areas such as hypocrisy, persuasion, matching, and evaluative conditioning and offers online resources for students and lecturers.
\n Format: Paperback / softback
\n Length: 400 pages
\n Publication date: 10 November 2018
\n Publisher: SAGE Publications Ltd
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This third edition delves into the scientific methodologies employed to enhance our understanding of attitudes and their dynamic nature, keeping pace with the recent surge of research activity in this field. It serves as a comprehensive guide, presenting the fundamental concepts for comprehending attitudes while offering a balanced exploration of various approaches. The book weaves together diverse threads from research across the globe, fostering a comprehensive understanding of this complex subject matter.
Key Features:
Research Highlights: Illustrated case studies and their findings provide captivating insights into the world of attitudes.
Recap and Thought-provoking Questions: At the end of each chapter, students are encouraged to reflect on what they have learned and pose thought-provoking questions, fostering deeper understanding and engagement.
Key Terms and Glossary: A comprehensive glossary helps students familiarize themselves with the relevant terminology, enhancing their comprehension of the material.
Enhanced International Perspective: The book incorporates a stronger European perspective, drawing research from various countries worldwide.
New Research in Emerging Areas: The third edition has been updated to include recent research in areas such as hypocrisy, persuasion, matching, and evaluative conditioning, reflecting the flourishing nature of this subject area.
Online Resources: An extensive range of online resources is available to support students' learning, including multiple-choice questions, journal articles, flashcards, PowerPoint slides, and essay questions for lecturers. These resources are conveniently accessible at study.sagepub.com/psychofattitudes3e.
By incorporating these key features, this third edition of Psychofattitudes provides an invaluable resource for students, educators, and researchers alike, fostering a deeper understanding of attitudes and their evolution.
\n Weight: 740g\n
Dimension: 231 x 185 x 21 (mm)\n
ISBN-13: 9781526425843\n
Edition number: 3 Revised edition\n
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