Raw Business: A straight-talking account of what it means to be a successful entrepreneur

Raw Business is a book by Christian Nellemann that provides practical advice for shaping good working habits, recruiting the right people, and building an effective sales team. It outlines his trusted methods for achieving success, based on his 30-year career running home-based to small and now multi-million-pound businesses.

Format: Paperback / softback
Publication date: 17 August 2021
Publisher: Harriman House Publishing

Want to know what it takes to run a successful business? How to set up and grow a company? How to effectively manage your people and create a prosperous work environment? Raw Business holds the answers.

Drawing on the life lessons and core principles developed over a 30-year career running home-based to small and now multi-million-pound businesses, this book outlines Christian Nellemann's trusted methods for achieving success. Filled with practical advice for shaping good working habits, recruiting the right people, and building an effective sales team, it is an essential read for any entrepreneur. It's a book on beating the odds; staying afloat where so many sink and growing where so many shrink.

Raw Business contains the raw and unvarnished advice that you need to build and grow a successful company.

Introduction:

Starting and growing a successful business is no easy feat. It requires a combination of skills, knowledge, and determination. In this book, we will explore the key elements that are essential for building and growing a successful company.

Setting Up Your Business:

The first step in starting a successful business is to have a clear vision and a well-defined business plan. This plan should include your goals, target market, marketing strategy, and financial projections. It is important to research your industry and understand your competition to ensure that your business is positioned for success.

Recruiting the Right People:

Recruiting the right people is critical to the success of your business. It is important to hire individuals who are passionate about your business and who share your vision. It is also important to ensure that your employees are well-trained and motivated to work towards your business goals.

Effective Management:

Effective management is essential for the growth and success of your business. It is important to set clear expectations and goals for your employees and to provide them with the resources and support they need to succeed. It is also important to be flexible and adaptable in your management style to respond to changing market conditions and business needs.

Building an Effective Sales Team:

Building an effective sales team is critical to the success of your business. It is important to hire individuals who are skilled in sales and who have a strong understanding of your products or services. It is also important to provide your sales team with training and development opportunities to ensure that they are able to meet and exceed their sales targets.

Staying Afloat:

Staying afloat in a competitive market is challenging, but it is essential for the long-term success of your business. It is important to focus on customer satisfaction and to continuously innovate and improve your products or services. It is also important to be financially prudent and to manage your expenses effectively.

Growing Your Business:

Growing your business is the ultimate goal for any entrepreneur. It is important to identify new market opportunities and to develop new products or services to meet these opportunities. It is also important to invest in marketing and advertising to increase your brand awareness and attract new customers.

Conclusion:

Starting and growing a successful business requires a combination of skills, knowledge, and determination. By following the principles outlined in this book, you can build and grow a successful company that meets the needs of your customers and provides you with a fulfilling and rewarding career.

Weight: 306g
Dimension: 135 x 216 x 20 (mm)
ISBN-13: 9780857198907