Re-imagining the Research Process: Conventional and Alternative Metaphors

This book offers a fresh approach to the research process by re-imagining the core elements through a metaphorical lens. It provides a diverse platform for producing novel and influential research, challenging traditional conventions and templates. Suitable for upper-undergraduate and postgraduate students and researchers interested in exploring new perspectives on the research process.

Format: Hardback
Length: 208 pages
Publication date: 01 October 2021
Publisher: SAGE Publications Ltd

This groundbreaking book offers a novel and innovative solution to the pressing issue of lacking more imaginative and engaging research. By re-imagining the fundamental aspects of the research process, it provides a diverse and comprehensive platform for generating novel, influential, and relevant research. In contrast to traditional methods that primarily rely on standard ingredients, the metaphorical approach adopted here offers a fresh and imaginative perspective that fosters creativity and innovation. The book's set of guiding principles empowers researchers to break free from conventional conventions and templates for conducting and writing research, enabling them to explore new avenues and approaches.

Re-imagining the Research Process: Conventional and Alternative Metaphors is an invaluable resource for upper-undergraduate and postgraduate students, as well as researchers who are eager to challenge traditional perspectives on the research process. Authored by Mats Alvesson, who holds a chair in the Business Administration department at Lund University in Sweden, and Jorgen Sandberg, Professor at the UQ Business School, University of Queensland, Australia, and Distinguished Research Environment Professor in Organization Studies at the Warwick Business School, UK, this book offers a wealth of insights and practical strategies.

The book begins by exploring the conventional metaphors used in research, such as the linear model, the scientific method, and the hermeneutic circle. It then challenges these metaphors by proposing alternative metaphors that can inspire new ways of thinking and approaching research. For instance, Alvesson and Sandberg suggest the metaphor of the "research journey," which emphasizes the iterative and nonlinear nature of the research process. They also propose the metaphor of the "research ecosystem," which emphasizes the interconnectedness of different research stakeholders and the importance of collaboration.

Throughout the book, Alvesson and Sandberg provide practical guidance and tips for researchers to implement these alternative metaphors in their own work. They offer examples of successful research projects that have adopted these metaphors and discuss the benefits and challenges of doing so. They also provide insights into the ethical considerations and responsibilities that come with re-imagining the research process.

Re-imagining the Research Process: Conventional and Alternative Metaphors is a thought-provoking and inspiring book that will be of great value to researchers, educators, and students alike. It offers a fresh and innovative perspective on the research process, empowering researchers to break free from conventional norms and explore new avenues for generating novel and impactful research. Whether you are a seasoned researcher or just starting your academic journey, this book will provide you with the tools and insights you need to succeed in your field.

Weight: 520g
Dimension: 242 x 170 (mm)
ISBN-13: 9781529732153