Research Perspectives on Social Media Influencers and their Followers
Research Perspectives on Social Media Influencers and their Followers
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- More about Research Perspectives on Social Media Influencers and their Followers
Format: Paperback / softback
Length: 248 pages
Publication date: 15 September 2022
Publisher: Lexington Books
This book analyzes social media influencers and their relationship with their online followers. Each chapter represents a unique theoretical and methodological approach to examining the importance of this relationship from a variety of perspectives and contexts.
Weight: 367g
Dimension: 230 x 153 x 19 (mm)
ISBN-13: 9781793613660
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