Mads Møller T. Andersen
Researching Creativity in Media Industries
Researching Creativity in Media Industries
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Mads Møller T. Andersen's book examines the methodological challenges of studying creativity and creative processes in media industries, proposing a theoretical framework of five traditions in creativity and five different methods of approaching and understanding the concept. It explores whether media scholars should abandon current romantic understandings of creativity in favor of more progressive and nuanced definitions and offers examples of how to design studies of creative processes that address what we still dont know about creativity in these contexts.
Format: Paperback / softback
Length: 116 pages
Publication date: 15 May 2024
Publisher: Lexington Books
Mads Møller T. Andersen's book explores the methodological challenges of studying creativity and creative processes in media industries, arguing that the field has much to learn about how these industries facilitate their own creative processes. Andersen introduces and utilizes a theoretical framework of five traditions in creativity to guide readers through five different methods of approaching and understanding the concept of creativity, exploring whether media scholars should abandon current, romantic understandings of creativity in favor of more progressive and nuanced definitions. Ultimately, Andersen considers and offers examples of how, as a discipline, we can design studies of creative processes that also address what we still dont know about creativity in these contexts. Scholars interested in media studies, cultural studies, and research methods will find this book particularly useful.
Weight: 168g
Dimension: 227 x 151 x 8 (mm)
ISBN-13: 9781666901719
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