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Geoff Carverhill

Rootes Story: The Making of a Global Automotive Empire

Rootes Story: The Making of a Global Automotive Empire

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  • More about Rootes Story: The Making of a Global Automotive Empire

The Rootes Story - The Making of a Global Automotive Empire chronicles the rise of the Rootes brothers, William and Reginald, and the development of one of Britain's most important motor vehicle manufacturers, which acquired famous names in the British motor industry and became a global automotive empire in the late 1950s.

\n Format: Hardback
\n Length: 240 pages
\n Publication date: 06 November 2018
\n Publisher: The Crowood Press Ltd
\n


The Rootes Story: The Making of a Global Automotive Empire delves into the remarkable journey of the two Rootes brothers, William and Reginald, as they embarked on the establishment of one of Britain's most significant motor vehicle manufacturers. The Rootes Group acquired a host of renowned brands within the British automotive industry, including Hillman, Humber, Sunbeam, Singer cars, as well as Commer and Karrier commercial vehicles. Throughout the years, several of the models produced by Rootes achieved iconic status: the Hillman Minx, Humber Super Snipe, Sunbeam Alpine, Singer Gazelle, Commer Superpoise, and Karrier Bantam. In the late 1950s, Rootes reached its pinnacle as the fourth-largest manufacturer of cars and trucks in Britain, exporting to over 180 countries worldwide, solidifying its status as a global automotive empire. This book offers a comprehensive profile of the individuals and various companies associated with Rootes, along with detailed specifications of their principal models. Personal insights from employees are provided, alongside valuable contributions from the Rootes family themselves.

\n Weight: 1216g\n
Dimension: 223 x 286 x 22 (mm)\n
ISBN-13: 9781785004797\n \n

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