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Puangchon Unchanam

Royal Capitalism: Wealth, Class, and Monarchy in Thailand

Royal Capitalism: Wealth, Class, and Monarchy in Thailand

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  • More about Royal Capitalism: Wealth, Class, and Monarchy in Thailand

The Thai crown, through King Bhumibol Adulyadej's reign, has transformed itself into a bourgeois monarchy that co-opted middle-class values, connecting business elites, patronizing local industries, and forming strategic partnerships with global corporations. This has left the lower classes to struggle in their wake.

Format: Paperback / softback
Length: 336 pages
Publication date: 15 February 2022
Publisher: University of Wisconsin Press


The Thai crown, due to its active involvement in national politics, the market economy, and popular culture, holds a prominent position as the dominant institution in Thailand and one of the world's wealthiest monarchies. In his book, Puangchon Unchanam delves into the reign of King Bhumibol Adulyadej, also known as Rama IX, from 1946 to 2016. During this period, the Thai crown underwent a remarkable transformation, evolving into a bourgeois monarchy that embraced middle-class values such as hard work, frugality, and self-sufficiency.

To achieve its goals, the kingdom strategically positioned itself to connect with business elites, patronize local industries, and forge strategic partnerships with global corporations. This collaboration between the crown and white-collar workers resulted in a dynamic, symbiotic force that left the lower classes struggling in their wake. Unchanam presents a surprising case study that demonstrates how kings and queens can thrive in cooperation with the interests and ideology of the bourgeoisie.

Through his meticulous research and analysis, Unchanam sheds light on the complex dynamics between the Thai monarchy, the business community, and the broader society. He explores how the crown has used its power and influence to promote economic growth, while also perpetuating social inequality and political instability. The book also raises important questions about the role of royalty in modern society and the challenges they face in adapting to changing times.

Overall, Puangchon Unchanam's book provides a valuable insight into the history and politics of Thailand, offering a fresh perspective on the role of the Thai crown in shaping the country's development. It is a must-read for anyone interested in Southeast Asian politics, history, and culture.

Weight: 500g
Dimension: 151 x 228 x 25 (mm)
ISBN-13: 9780299326043

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